2002 Economic Census
Information
Wisconsin

You are here: 2002 Economic Census Wisconsin Information

Information - by subsector

Data based on Geographic Area Series reports. Table includes only establishments of firms with payroll. Nonemployers are shown separately. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
More data	NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
D = Withheld to avoid disclosing data of individual companies; data are included in higher level totals; N = Not available; Q = Receipts not collected at this level of detail for multiestablishment f
	51	Information	2,097	N	2,231,978	55,286
	511	Publishing industries (except Internet)	605	2,452,665	676,320	18,917
	512	Motion picture & sound recording industries	265	N	61,040	4,356
	515	Broadcasting (except Internet)	169	495,804	157,839	4,789
	516	Internet publishing & broadcasting	15	12,731	3,231	108
	517	Telecommunications	749	N	825,641	15,787
	518	Internet service providers, web search portals, & data processing	277	1,129,105	501,297	11,161
	519	Other information services	17	22,858	6,610	168

Information - by industry

Data based on Geographic Area Series reports. Table includes only establishments of firms with payroll. Nonemployers are shown separately. Introductory text includes scope, methodology, non-sampling error, and confidentiality protection. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
D = Withheld to avoid disclosing data of individual companies; data are included in higher level totals; N = Not available; Q = Receipts not collected at this level of detail for multiestablishment f
511	Publishing industries (except Internet)	605	2,452,665	676,320	18,917
5111	Newspaper, periodical, book, & directory publishers	483	1,665,952	397,903	14,509
51111	Newspaper publishers	222	798,400	224,665	9,068
51112	Periodical publishers	145	471,320	121,935	3,892
51113	Book publishers	58	133,313	25,628	877
51114	Directory & mailing list publishers	42	254,622	23,065	598
51119	Other publishers	16	8,297	2,610	74
511191	Greeting card publishers	3	D	D	(20-99)
511199	All other publishers	13	D	D	(20-99)
5112	Software publishers	122	786,713	278,417	4,408
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
512	Motion picture & sound recording industries	265	N	61,040	4,356
5121	Motion picture & video industries	239	N	51,590	4,141
51211	Motion picture & video production	96	Q	19,867	465
51212	Motion picture & video distribution	5	Q	275	8
51213	Motion picture & video exhibition	125	267,843	27,534	3,563
512131	Motion picture theaters (except drive-ins)	119	266,984	27,355	3,561
512132	Drive-in motion picture theaters	6	859	179	2
51219	Postproduction & other motion picture & video industries	13	9,095	3,914	105
512191	Teleproduction & other postproduction services	11	D	D	(20-99)
512199	Other motion picture & video industries	2	D	D	(1-19)
5122	Sound recording industries	26	N	9,450	215
51222	Integrated record production/distribution	1	Q	D	(1-19)
51223	Music publishers	3	D	D	(100-249)
51224	Sound recording studios	18	D	D	(20-99)
51229	Other sound recording industries	4	D	D	(1-19)
5122902	Producers of taped radio programs	2	D	D	(1-19)
5122909	All other sound recording industries	2	D	D	(1-19)
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
515	Broadcasting (except Internet)	169	495,804	157,839	4,789
5151	Radio & television broadcasting	164	494,219	157,450	4,766
51511	Radio broadcasting	134	230,022	81,268	3,014
515111	Radio networks	7	5,609	1,828	50
515112	Radio stations	127	224,413	79,440	2,964
51512	Television broadcasting	30	264,197	76,182	1,752
5152	Cable & other subscription programming	5	1,585	389	23
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
516	Internet publishing & broadcasting	15	12,731	3,231	108
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
517	Telecommunications	749	N	825,641	15,787
5171	Wired telecommunications carriers	481	Q	639,815	10,965
5172	Wireless telecommunications carriers (except satellite)	145	Q	95,530	2,108
517211	Paging	15	Q	2,067	73
517212	Cellular & other wireless telecommunications	130	Q	93,463	2,035
5173	Telecommunications resellers	31	55,372	10,050	291
5174	Satellite telecommunications	2	D	D	(1-19)
5175	Cable & other program distribution	75	Q	76,582	2,250
5179	Other telecommunications	15	D	D	(100-249)
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
518	Internet service providers, web search portals, & data processing	277	1,129,105	501,297	11,161
5181	Internet service providers & web search portals	66	58,144	12,916	517
518111	Internet service providers	62	56,695	12,460	505
518112	Web search portals	4	1,449	456	12
5182	Data processing, hosting, & related services	211	1,070,961	488,381	10,644
NAICS code	Description	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
519	Other information services	17	22,858	6,610	168
51911	News syndicates	6	19,460	5,336	110
51912	Libraries & archives	10	D	D	(20-99)
51919	All other information services	1	D	D	(1-19)