Census Bureau

Annual Revision of Monthly Retail and Food Services

 Explanation of  Benchmarking Revisions, Summary of Changes, and Definitions

INTRODUCTION

The U.S. Census Bureau produces the Annual Revision of Monthly Retail and Food Services to provide revised national estimates by kind of business of annual and monthly sales for establishments classified in the retail trade and food services industries. Estimates of end-of-month inventories and inventory-to-sales ratios are also provided, but only for retail trade.

 

We develop the estimates in this report using data from the Advance Monthly Retail Trade and Food Services Survey (MARTS), Monthly Retail Trade Survey (MRTS), Annual Retail Trade Survey (ARTS), and administrative records. For each survey, questionnaires are mailed to a probability sample of firms located in the United States and having paid employees. The samples are updated regularly and periodically reselected. These samples include firms of all sizes. Firms without paid employees (nonemployers) are included in the ARTS estimates through administrative data provided by other Federal agencies and through imputation.

 

Additional information on MARTS, MRTS, and ARTS can be found on the Census Bureau Web site at <http://www.census.gov/econ/www/retmenu.html>.

 

COVERAGE

The estimates in this publication are summarized by industry classification based on the 2002 North American Industry Classification System (NAICS). NAICS groups establishments into industries based on the activities in which they are primarily engaged. This system, developed jointly by the statistical agencies of Canada, Mexico, and the United States, allows for comparisons of business activity across North America.

 

Retail trade, as defined by NAICS sectors 44-45, includes establishments engaged in selling merchandise in small quantities to the general public, without transformation, and rendering services incidental to the sale of merchandise. Two principal types of establishments classified in retail trade are distinguished:

 

1.         Store retailers operate fixed point-of-sale locations, located and designed to attract a high volume of walk-in customers. They have extensive displays of merchandise, use mass-media advertising to attract customers and typically sell merchandise to the general public for personal or household use. Some store retailers also provide after-sales services, such as repair and installation; for example, new automobile dealers.
 

2.         Nonstore retailers also serve the general public, but their retailing methods differ. Such methods include paper and electronic catalogs, door-to-door solicitation, in-home demonstration, ‘‘infomercials,’’ selling from portable stalls or through vending machines.

 

Food services, as defined by NAICS subsector 722, include establishments that prepare meals, snacks, and beverages to customer order for immediate on-premises and off-premises consumption.

 

A summary of changes from the prior report and the procedures for producing the revised estimates are described below.

 

SUMMARY OF CHANGES

This report includes nine NAICS industries not included in previous revisions. The not adjusted sales estimates for these industries were first published as part of the January 2008 MRTS release. The industries are:

 

• 44221 Floor covering stores
• 442299 All other home furnishing stores
• 44412 Paint and wall paper stores
• 44511 Supermarket and other grocery (except convenience) stores
• 44819 Other clothing stores
• 45112 Hobby, toy, and games stores
• 45321 Office supplies and stationary paper
• 45322 Gift, novelty, and souvenir stores
• 45330 Used merchandise stores

 

The estimates for these industries are published from January 1992 to the current month with the exception of NAICS 442299, 44412, 44511, and 44819, which do not exist historically and thus are published only from January 2001 forward.

 

REVISIONS TO PREVIOUSLY PUBLISHED ESTIMATES

Not adjusted estimates of monthly sales are revised for January 2005 through February or March 20081 (if an advance sales estimate is computed), as well as end-of-month inventory estimates for January 1999 through February 2008. We revised the not adjusted estimates to:

 

• Reflect corrections to data for the current MRTS and ARTS samples.

 

• Introduce results from the 2006 ARTS.

 

• Link the previously published estimates from the prior sample to estimates from the current sample.

 

Annual sales estimates for 2005 are also revised due to the availability of nonemployer sales data from administrative records provided by other Federal agencies.

 

New seasonal, trading-day, and holiday factors are computed and used to adjust sales for January 2002 through February or March 20081 (if an advance sales estimate is computed). For inventories, new seasonal factors are computed and used to adjust inventories for January 1996 through February 2008. Adjusted estimates start 3 years before the revised, not adjusted estimates because these revised, not adjusted estimates can affect the computation of seasonal factors as far back as 3 years ago. For both sales and inventories, the new seasonal factors are computed using not adjusted estimates as input to the seasonal adjustment program.

 

Annual Estimates

Totals estimated from the current sample survey are computed as the sum of weighted data for all selected sampling units that meet the tabulation criteria given in the Sample Maintenance section. The weight for a given sampling unit is the reciprocal of its probability of selection into the sample. The sample-based estimated totals from the current sample are then linked to the estimates from the prior sample using the procedure described on the Census Bureau Web site at <http://www.census.gov/svsd/www/summary.html>.

Estimates of Monthly Sales

For select detailed NAICS codes, corrections are applied to the monthly retail and food service sales estimates for August 2006 through February 2008. Then, for each detailed NAICS code, the monthly retail and food service sales estimates for January 1992 (the beginning of the series) through August 2006 from the prior sample are linked to the estimates derived from the current sample. The linkage is performed for each detailed NAICS level by multiplying the sample-based estimates, or unmodified estimates, from the prior sample by a geometric mean. The geometric mean is computed as the square root of the product of two ratios. The numerators of the ratios are the unmodified sales estimates for August and September 2006 from the current sample. The denominators of the ratios are the unmodified estimates for August and September 2006 from the prior sample.


After performing the above linkage, the resulting sales estimates for December 2004 through February 2008 are input to the benchmarking program. The estimates for a given detailed NAICS code are revised in a manner that—


• For 2005 and 2006, constrains the sum of the 12 monthly sales estimates to equal the corresponding annual sales estimate from ARTS.


• Minimizes the sum of the squared differences between the month-to-month changes of the input and revised estimates for December 2004 through February 2008.


• Uses the previously published December 2004 sales estimate as a constraint, linking the revised estimates to the previously published sales estimates and resulting in no revision to the December 2004 estimate.


If an advance sales estimate is computed for an industry, the March 2008 estimate is revised using the previously estimated month-to-month ratio (from the originally published MARTS release on April 14, 2008). This ratio is applied to the revised February 2008 sales estimate output from the benchmarking to obtain a new March sales estimate. For more information on how advance estimates are computed, see the Census Bureau Web site at <http://bhs.econ.census.gov/BHS/RTFS/About.html>.

 

A mathematical result of the benchmarking methodology is that all revised estimates following the end of the last benchmark year (2006) are derived by multiplying the corresponding input estimates by the ratio of the benchmarked-to-input estimate for the last month of the last benchmark year. Therefore, for a given NAICS code, a ratio of the benchmarked-to-input estimate for December 2006 is computed. Monthly sales estimates after December 2006 are multiplied by this constant ratio, which is called a carry-forward factor, to derive published sales estimates. The carry-forward factor remains the same until the next benchmarking operation.

 

Revised estimates for aggregate industry levels are computed by summing the revised estimates for the appropriate detailed industries comprising the aggregate.

Estimates of End-of-Month Inventories

For select detailed NAICS codes, corrections are applied to the monthly retail end-of-month inventory estimates for August 2006 through February 2008. Then, for each detailed NAICS code, the monthly retail end-of-month inventory estimates for January 1992 (the beginning of the series) through August 2006 from the prior sample are linked to the estimates derived from the current sample. The linkage is performed using a procedure similar to the one used for sales, except the geometric mean is based on end-of-month inventory.


After performing the above linkage, the resulting end-of-month inventory estimates for December 1998 through February 2008 are input to the benchmarking program. The estimates for a given detailed NAICS code are revised in a manner that—


• For 1998 through 2006, constrains the December end-of-month inventory estimates from MRTS to equal the end-of-year inventory estimates derived from ARTS.


• Minimizes the sum of squared differences between the month-to-month changes of the input and revised estimates for December 1998 through February 2008.


• Uses the previously published December 1998 estimate as a constraint, linking the revised estimates to the previously published estimates and resulting in no revision to the December 1998 estimate.

 

For a given detailed NAICS code, end-of-month inventory estimates subsequent to December 2006 are derived by multiplying the input estimates by the ratio of the benchmarked-to-input estimate for December 2006. This ratio is the carry-forward factor for inventory, and it remains the same until the next benchmarking operation.

 

Revised estimates for aggregate industry levels are computed by summing the revised estimates for the appropriate detailed industries comprising the aggregate.

 

 REVISIONS OF SALES AND INVENTORIES


The following table shows a comparison of the revised sales and inventories to the previously published estimates for 2007:


2007 Retail and Food Services Sales and Retail Inventories Comparison of the Revised Estimates to the Previously Published Estimates

 

Reasons for Revisions

There are several reasons for revisions. The main contributors to the revision from the previously published estimates are:

 

DEFINITION OF TERMS

Dollar Values

All dollar values presented are expressed in current dollars; that is, the estimates are not adjusted to a constant dollar series. Consequently, when comparing estimates to prior years, users also should consider price level changes.

Confidentiality

Title 13 of the United States Code authorizes the Census Bureau to conduct censuses and surveys. Section 9 of the same Title requires that any information collected from the public under the authority of Title 13 be maintained as confidential. Section 214 of Title 13 and Sections 3559 and 3571 of Title 18 of the United States Code provide for the imposition of penalties of up to 5 years in prison and/or up to $250,000 in fines for wrongful disclosure of confidential census information. In accordance with Title 13, no estimates are published that would disclose the operations of an individual firm.

 

The Census Bureau's Internal Disclosure Review board sets the confidentiality rules for all data releases. A checklist approach is used to ensure that all potential risks to the confidentiality of the data are considered and addressed.

Disclosure Limitation

A disclosure of data occurs when an individual can use published statistical information to identify either an individual or firm that has provided information under a pledge of confidentiality. Disclosure limitation is the process used to protect the confidentiality of the survey data provided by an individual or firm. Using disclosure limitation procedures, the Census Bureau modifies or removes the characteristics that put confidential information at risk for disclosure. Although it may appear that a table shows information about a specific individual or business, the Census Bureau has taken steps to disguise or suppress the original data, while making sure the results are still useful. The techniques used by the Census Bureau to protect confidentiality in tabulations vary, depending on the type of data.

Unpublished Estimates

Additional statistics, such as dollar volume estimates for some kinds of business not separately shown in this report, are produced as a by-product of the regularly published statistics. These additional estimates have not been included in this publication because of high sampling variability, poor response, or other factors that may make them potentially misleading. It should be noted that some unpublished estimates can be derived directly from this report by subtracting published estimates from their respective totals. However, the estimates obtained by such subtraction would be subject to the poor response rates or high sampling variability described previously for unpublished kinds of business.

 

Individuals who use estimates in this report to create new estimates should cite the Census Bureau as the source of only the original estimates.

Adjustment Factors

The X-12 ARIMA program was used to derive the factors for adjusting estimates for seasonal variations and, in the case of sales, for trading-day and holiday differences. Not adjusted sales and inventory estimates for January 1992 through February or March 20081 (if an advance sales estimate was computed) were input to this program.

 

Seasonal adjustment of estimates is an approximation based on current and past experiences. Therefore, the adjustment could become less precise because of changes in economic conditions and other elements that introduce significant changes in seasonal, trading-day, or holiday patterns.

Sales

Sales include merchandise sold (for cash or credit at retail or wholesale) by establishments primarily engaged in retail trade. Services that are incidental to the sale of merchandise, and excise taxes that are paid by the manufacturer or wholesaler and passed along to the retailer are also included. Sales are net, after deductions, for refunds and allowances for merchandise returned by customers. Sales exclude sales taxes collected directly from customers and paid directly to a local, state, or federal tax agency.

 

The estimates of sales measure the operations receipts rendered by stores that primarily sell at retail. The sales estimates represent total sales and receipts of all establishments primarily engaged in retail trade. They do not include sales at retail by manufacturers, wholesalers, service establishments, and others whose primary activity is other than retail trade. Because the retail establishment is the basic unit of measure, the published estimates of sales by type of retail store are not intended to measure the total sales for a given commodity or merchandise line.

Inventories

Merchandise inventories are the value of stocks of goods held for sale. The inventories estimates represent the value, at cost, of the merchandise available for sale as of the last day of the report period. Methods of valuation may vary according to the accounting practices of each firm. The estimates provided in this report are valued on a non-LIFO (last in, first out) basis. Note—LIFO is a method of valuing inventory where the latest items of merchandise added to the inventory are the first ones taken out. Non-LIFO would mean that another method, such as FIFO (first in, first out), was used to establish the value of the inventory available for sale. Merchandise inventories are shown for stores and warehouses servicing retail establishments. Included are only those warehouses that maintained supplies of merchandise primarily intended for distribution within the organization.

Inventories/ Sales Ratios

The inventories/ sales ratios show the relationship of the end-of-month values of inventory to the monthly sales. These ratios can be looked at as indications of the number of months of inventory that are on hand in relation to the sales for a month. For example, a ratio of 2.5 would indicate that the retail stores have enough merchandise on hand to cover two and a half months of sales.

Leased Department

Leased departments are broadly defined as operations of one company conducted within the establishment of another company. Typical examples may include jewelry counters or optical centers within department stores.

GAFO

GAFO represents sales at stores that sell merchandise normally sold in department stores. GAFO includes the following kinds of retail businesses:

 

 

ADDITIONAL INFORMATION

E-Commerce Data

Data for e-commerce sales can be found on the Census Bureau Web site at <http://www.census.gov/estats> and quarterly e-commerce sales data can be found at <http://www.census.gov/mrts/www/ecomm.html>.

Survey Questionnaires

The ARTS questionnaires can be found on the Census Bureau Web site at <http://bhs.econ.census.gov/BHS/ARTS/index.html>. The MRTS questionnaires can be found on the Census Bureau's Web site at <http://bhs.econ.census.gov/BHS/MRTS/index.html>.

 


1 Advance sales estimates are computed for selected kinds of business and are based on a small subsample selected from the larger MRTS sample.


 

Related Links:

Monthly Retail Trade Survey
Annual Retail Trade Survey
Advance Monthly Retail Trade & Food Services
Quarterly Retail E-Commerce Sales

Source: Retail Indicators Branch, U.S. Census Bureau
Last Revised:  April 30, 2008