Industry Statistics Sampler: NAICS 51

Industry Statistics Sampler:
NAICS 51
Information

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2002 Economic Census Industry Series Reports

NAICS Hierarchy: 1997

Introductory text includes scope and methodology. For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

Indus-
try
Detail NAICS
code NAICS Title
(and link to definition) Estab-
lish-
ments Revenue
($1,000) Annual
payroll
($1,000) Paid
employees

51 Information 114,475 623,213,854 129,481,577 3,066,167

511 Publishing industries 33,896 179,035,423 43,358,072 1,006,214

512 Motion picture & sound recording industries 22,204 55,925,533 9,392,048 275,981

513 Broadcasting & telecommunications 43,480 346,315,686 63,479,623 1,434,455

514 Information services & data processing services 14,895 41,937,212 13,251,834 349,517

NAICS code	NAICS Title (and link to definition)	Estab- lish- ments	Revenue ($1,000)	Annual payroll ($1,000)	Paid employees
51	Information	114,475	623,213,854	129,481,577	3,066,167
511	Publishing industries	33,896	179,035,423	43,358,072	1,006,214
512	Motion picture & sound recording industries	22,204	55,925,533	9,392,048	275,981
513	Broadcasting & telecommunications	43,480	346,315,686	63,479,623	1,434,455
514	Information services & data processing services	14,895	41,937,212	13,251,834	349,517

Table includes only establishments with payroll.

NAICS Sector: 51 Information . The Information sector comprises establishments engaged in the following processes: (a) producing and distributing information and cultural products, (b) providing the means to transmit or distribute these products as well as data or communications, and (c) processing data.

The main components of this sector are the publishing industries, including software publishing, the motion picture and sound recording industries, the broadcasting and telecommunications industries, and the information services and data processing industries.

The expressions "information age" and "global information economy" are used with considerable frequency today. The general idea of an "information economy" includes both the notion of industries primarily producing, processing, and distributing information, as well as the idea that every industry is using available information and information technology to reorganize and make themselves more productive.

For the purpose of developing NAICS, it is the transformation of information into a commodity that is produced and distributed by a number of growing industries that is at issue. The Information sector groups three types of establishments: (1) those engaged in producing and distributing information and cultural products; (2) those that provide the means to transmit or distribute these products as well as data or communications; and (3) those that process data. Cultural products are those that directly express attitudes, opinions, ideas, values, and artistic creativity; provide entertainment; or offer information and analysis concerning the past and present. Included in this definition are popular, mass-produced, products as well as cultural products that normally have a more limited audience, such as poetry books, literary magazines, or classical records. These activities were formerly classified throughout the existing national classifications. Traditional publishing is in manufacturing; broadcasting in communications; software production in business services; film production in amusement services; and so forth.

The unique characteristics of information and cultural products, and of the processes involved in their production and distribution, distinguish the Information sector from the goods-producing and service-producing sectors. Some of these characteristics are:

Unlike traditional goods, an "information or cultural product," such as a newspaper on-line or television program, does not necessarily have tangible qualities, nor is it necessarily associated with a particular form. A movie can be shown at a movie theater, on a television broadcast, through video-on-demand or rented at a local video store. A sound recording can be aired on radio, embedded in multimedia products, or sold at a record store.

Unlike traditional services, the delivery of these products does not require direct contact between the supplier and the consumer.

The value of these products to the consumer lies in their informational, educational, cultural, or entertainment content, not in the format in which they are distributed. Most of these products are protected from unlawful reproduction by copyright laws.

The intangible property aspect of information and cultural products makes the processes involved in their production and distribution very different from goods and services. Only those possessing the rights to these works are authorized to reproduce, alter, improve, and distribute them. Acquiring and using these rights often involves significant costs. In addition, technology is revolutionizing the distribution of these products. It is possible to distribute them in a physical form, via broadcast, or on-line.

Distributors of information and cultural products can easily add value to the products they distribute. For instance, broadcasters add advertising not contained in the original product. This capacity means that unlike traditional distributors, they derive revenue not from sale of the distributed product to the final consumer, but from those who pay for the privilege of adding information to the original product. Similarly, a database publisher can acquire the rights to thousands of previously published newspaper and periodical articles and add new value by providing search and software and organizing the information in a way that facilitates research and retrieval. These products often command a much higher price than the original information.

The distribution modes for information commodities may either eliminate the necessity for traditional manufacture, or reverse the conventional order of manufacture-distribute: A newspaper distributed on-line, for example, can be printed locally or by the final consumer. Similarly, it is anticipated that packaged software, which today is mainly bought through the traditional retail channels, will soon be available mainly on-line. The NAICS Information sector is designed to make such economic changes transparent as they occur, or to facilitate designing surveys that will monitor the new phenomena and provide data to analyze the changes.

Many of the industries in the NAICS Information sector are engaged in producing products protected by copyright law, or in distributing them (other than distribution by traditional wholesale and retail methods). Examples are traditional publishing industries, software and database publishing industries, and film and sound industries. Broadcasting and telecommunications industries and information providers and processors are also included in the Information sector, because their technologies are so closely linked to other industries in the Information sector.

Geographic Distribution -- Information: 1997

Data for the Information sector are published for the U.S., states, metropolitan areas, counties, and places.

For descriptions of column headings and rows (industries), click on the appropriate underlined element in the table.

Other
Indus-
tries State Estab-
lish-
ments Revenue
($1,000) Revenue
% of
U.S. Annual
payroll
($1,000) Paid
employees

United States 114,475 623,213,854 100.00 129,481,577 3,066,167

California 16,302 108,719,084 17.44 22,868,487 450,511

New York 9,454 83,185,897 13.35 14,837,608 287,054

Texas 7,520 40,363,181 6.48 8,605,583 210,654

Florida 5,883 27,830,217 4.47 5,522,364 145,025

Illinois 4,994 26,496,628 4.25 5,488,016 129,204

Pennsylvania 4,168 21,854,537 3.51 4,272,766 118,315

New Jersey 3,384 21,004,865 3.37 6,833,293 131,970

Massachusetts 3,282 20,548,868 3.30 5,395,718 113,698

Virginia 2,945 20,400,419 3.27 4,347,332 90,346

Georgia 3,163 18,939,188 3.04 4,176,545 100,656

Michigan 3,273 18,878,393 3.03 3,362,438 90,178

Ohio 3,518 18,139,768 2.91 3,746,750 102,414

Washington 2,546 14,571,250 2.34 3,102,544 61,830

Colorado 2,653 12,743,005 2.04 3,306,300 76,024

Missouri 2,254 12,112,376 1.94 2,743,643 75,706

North Carolina 2,584 11,337,174 1.82 2,126,252 60,047

Maryland 2,026 10,618,503 1.70 2,302,089 56,781

Minnesota 2,430 9,660,343 1.55 2,111,486 58,855

Connecticut 1,561 9,054,183 1.45 2,136,766 48,173

Indiana 2,032 8,130,925 1.30 1,406,634 43,961

Tennessee 2,101 7,949,711 1.28 1,511,870 45,015

Wisconsin 2,009 7,733,916 1.24 1,362,916 43,546

Kansas 1,357 7,324,184 1.18 1,161,918 32,258

Arizona 1,731 7,209,401 1.16 1,487,117 42,238

Alabama 1,430 6,477,478 1.04 1,320,115 35,476

District of Columbia 632 6,350,962 1.02 1,363,048 23,787

Oregon 1,631 5,839,865 0.94 1,181,019 31,382

Iowa 1,502 5,432,977 0.87 1,016,152 34,363

Oklahoma 1,338 5,281,822 0.85 926,891 28,871

Kentucky 1,261 5,056,056 0.81 814,710 29,098

South Carolina 1,099 4,714,547 0.76 845,316 25,054

Louisiana 1,285 4,621,663 0.74 907,795 27,271

Nebraska 841 4,242,162 0.68 984,400 28,950

Utah 971 3,567,739 0.57 807,910 24,253

Arkansas 904 3,326,605 0.53 583,942 20,101

Mississippi 880 2,480,802 0.40 466,646 14,259

Nevada 660 2,110,937 0.34 376,305 10,750

New Mexico 767 1,905,052 0.31 320,178 11,265

New Hampshire 669 1,839,200 0.30 483,671 11,602

West Virginia 605 1,773,480 0.28 305,783 11,862

Vermont 483 1,724,080 0.28 188,697 6,667

Delaware 275 1,652,606 0.27 309,959 8,701

Hawaii 458 1,464,152 0.23 318,652 8,996

Rhode Island 359 1,441,026 0.23 363,655 10,611

Idaho 526 1,313,590 0.21 257,522 9,017

Maine 647 1,303,024 0.21 297,355 9,693

Montana 568 1,061,739 0.17 177,492 7,077

Alaska 353 1,038,594 0.17 203,057 5,209

North Dakota 382 921,640 0.15 206,766 7,710

South Dakota 466 916,142 0.15 155,540 6,243

Wyoming 313 549,898 0.09 82,566 3,440

State	Estab- lish- ments	Revenue ($1,000)	Revenue % of U.S.	Annual payroll ($1,000)	Paid employees
United States	114,475	623,213,854	100.00	129,481,577	3,066,167
California	16,302	108,719,084	17.44	22,868,487	450,511
New York	9,454	83,185,897	13.35	14,837,608	287,054
Texas	7,520	40,363,181	6.48	8,605,583	210,654
Florida	5,883	27,830,217	4.47	5,522,364	145,025
Illinois	4,994	26,496,628	4.25	5,488,016	129,204
Pennsylvania	4,168	21,854,537	3.51	4,272,766	118,315
New Jersey	3,384	21,004,865	3.37	6,833,293	131,970
Massachusetts	3,282	20,548,868	3.30	5,395,718	113,698
Virginia	2,945	20,400,419	3.27	4,347,332	90,346
Georgia	3,163	18,939,188	3.04	4,176,545	100,656
Michigan	3,273	18,878,393	3.03	3,362,438	90,178
Ohio	3,518	18,139,768	2.91	3,746,750	102,414
Washington	2,546	14,571,250	2.34	3,102,544	61,830
Colorado	2,653	12,743,005	2.04	3,306,300	76,024
Missouri	2,254	12,112,376	1.94	2,743,643	75,706
North Carolina	2,584	11,337,174	1.82	2,126,252	60,047
Maryland	2,026	10,618,503	1.70	2,302,089	56,781
Minnesota	2,430	9,660,343	1.55	2,111,486	58,855
Connecticut	1,561	9,054,183	1.45	2,136,766	48,173
Indiana	2,032	8,130,925	1.30	1,406,634	43,961
Tennessee	2,101	7,949,711	1.28	1,511,870	45,015
Wisconsin	2,009	7,733,916	1.24	1,362,916	43,546
Kansas	1,357	7,324,184	1.18	1,161,918	32,258
Arizona	1,731	7,209,401	1.16	1,487,117	42,238
Alabama	1,430	6,477,478	1.04	1,320,115	35,476
District of Columbia	632	6,350,962	1.02	1,363,048	23,787
Oregon	1,631	5,839,865	0.94	1,181,019	31,382
Iowa	1,502	5,432,977	0.87	1,016,152	34,363
Oklahoma	1,338	5,281,822	0.85	926,891	28,871
Kentucky	1,261	5,056,056	0.81	814,710	29,098
South Carolina	1,099	4,714,547	0.76	845,316	25,054
Louisiana	1,285	4,621,663	0.74	907,795	27,271
Nebraska	841	4,242,162	0.68	984,400	28,950
Utah	971	3,567,739	0.57	807,910	24,253
Arkansas	904	3,326,605	0.53	583,942	20,101
Mississippi	880	2,480,802	0.40	466,646	14,259
Nevada	660	2,110,937	0.34	376,305	10,750
New Mexico	767	1,905,052	0.31	320,178	11,265
New Hampshire	669	1,839,200	0.30	483,671	11,602
West Virginia	605	1,773,480	0.28	305,783	11,862
Vermont	483	1,724,080	0.28	188,697	6,667
Delaware	275	1,652,606	0.27	309,959	8,701
Hawaii	458	1,464,152	0.23	318,652	8,996
Rhode Island	359	1,441,026	0.23	363,655	10,611
Idaho	526	1,313,590	0.21	257,522	9,017
Maine	647	1,303,024	0.21	297,355	9,693
Montana	568	1,061,739	0.17	177,492	7,077
Alaska	353	1,038,594	0.17	203,057	5,209
North Dakota	382	921,640	0.15	206,766	7,710
South Dakota	466	916,142	0.15	155,540	6,243
Wyoming	313	549,898	0.09	82,566	3,440

D = Withheld to avoid disclosure; N = Not available

Other Data from the 1997 Economic Census

Hypertext
tables Link
to pdf Series number Title Contents

EC97S51S-LS Source of Receipts Includes receipts by industry by source or type of receipts for the U.S.

EC97S51S-SZ Establishment and Firm Size Includes firms by receipts size, employment size, legal form of organization, number of units, and concentration in the largest companies for the U.S. Also includes establishments by receipts size and by employment size for the U.S.

EC97S51S-SB Miscellaneous Subjects Includes topics that vary from industry to industry

EC97S51S-SM Summary Republication of key tables from other reports

EC97X-CS3 Bridge Between NAICS and SIC (national only) Defines comparability of individual industries.

EC97X-CS2 Comparative Statistics (U.S. and states) 1997 and 1992 data side by side on a comparable SIC basis

EC97X-CS4 Nonemployer Statistics (U.S., states, counties, metros) Nonemployers account for 60 % of establishments and .9 % of receipts in this sector, but are excluded from the reports above.

Series number	Title	Contents
EC97S51S-LS	Source of Receipts	Includes receipts by industry by source or type of receipts for the U.S.
EC97S51S-SZ	Establishment and Firm Size	Includes firms by receipts size, employment size, legal form of organization, number of units, and concentration in the largest companies for the U.S. Also includes establishments by receipts size and by employment size for the U.S.
EC97S51S-SB	Miscellaneous Subjects	Includes topics that vary from industry to industry
EC97S51S-SM	Summary	Republication of key tables from other reports
EC97X-CS3	Bridge Between NAICS and SIC (national only)	Defines comparability of individual industries.
EC97X-CS2	Comparative Statistics (U.S. and states)	1997 and 1992 data side by side on a comparable SIC basis
EC97X-CS4	Nonemployer Statistics (U.S., states, counties, metros)	Nonemployers account for 60 % of establishments and .9 % of receipts in this sector, but are excluded from the reports above.

Down arrows link to tables in hypertext format for easy navigation. PDF symbols link to reports in Portable Document Format (PDF). In order to view these files, you will need the Adobe(R) Acrobat(R) Reader which is available free from the Adobe web site.

Data from the Other Census Bureau Programs

Hypertext Tables Title (with link to data) Frequency Smallest Geography Contents

Annual Capital Expenditures Survey Annual U.S. Capital expenditures for structures and equipment for companies with paid employees

County Business Patterns Annual County, metro area, ZIP Employees; payroll; number of establishments by employment size of establishment

E-Commerce Statistics Annual U.S. Total sales and e-commerce sales, receipts or value of shipments

Nonemployer Statistics Annual State, metro area, county Number of establishments and sales of firms with no paid employees

Service Annual Survey: Information Sector Services Annual U.S. Estimated revenue for employer and nonemployer firms

Statistics of U.S. Businesses Annual State, metro area Number of firms, employees, payroll, and revenue by employment-size of the enterprise

Title (with link to data)	Frequency	Smallest Geography	Contents
Annual Capital Expenditures Survey	Annual	U.S.	Capital expenditures for structures and equipment for companies with paid employees
County Business Patterns	Annual	County, metro area, ZIP	Employees; payroll; number of establishments by employment size of establishment
E-Commerce Statistics	Annual	U.S.	Total sales and e-commerce sales, receipts or value of shipments
Nonemployer Statistics	Annual	State, metro area, county	Number of establishments and sales of firms with no paid employees
Service Annual Survey: Information Sector Services	Annual	U.S.	Estimated revenue for employer and nonemployer firms
Statistics of U.S. Businesses	Annual	State, metro area	Number of firms, employees, payroll, and revenue by employment-size of the enterprise

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Source: 1997 Economic Census

Last revised: December 02 2004 Questions?

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