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President’s “E” Award for U.S. Exporters The President's "E" Award was created by Executive Order of the President on December 5, 1961, to afford suitable recognition to persons, firms, or organizations which contribute significantly in the effort to increase United States exports. The President's "E Star" Award, which was authorized by the Secretary of Commerce on August 4, 1969, affords continuing recognition of noteworthy export promotion efforts. Background During World War II, more than 4,000 "E Pennants" were presented to war plantsin recognition of production excellence. The famous flag with the big "E" emblazoned on it became a badge of patriotism in action. President Kennedy revived the World War II "E" symbol of excellence to honor and provide recognition to America's exporters. Thus, the "E" Award Program was established by Executive Order 10978 on December 5, 1961. The"E Star" was authorized in l969 to recognize "E" Award winners for continued efforts in export expansion. Winners of the "E" and "E Star" Award are authorized to fly the blue and white banner, to display the accompanying certificate of commendation which is signed by the Secretary of Commerce in the name and by the authority of the President, to wear and issue to employees an "E" lapel pin, and to refer to the award in their advertising. How to Apply Please review the application instructions and complete the application. If you need help completing your application, or you have any questions about this program, please contact your closest U.S. Commercial Service Export Assistance Center.
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