| ITS (personal Mapquest) |
- Use software or program to plan trips or routes from a public website.
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- Setting boundaries, setting up the system, addressing the learning curve for users, using it on a home computer off the public website.
- There could be problems with GPS not being integrated into construction.
- 511 is not updated quickly enough.
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| Staffed project office |
- Set up a staffed location at the mall or a local area for people to come, learn about the project, and receive maps and trip advice.
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- Post ROD: use two people from 8-5, and have updated progress pictures.
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| HAR |
- Broadcast construction and project information on the radio.
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- There are problems with frequency changes and boundaries. Check with the ITS group.
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| Real-time traffic |
- Use cameras and overhead message boards.
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- Need to know detour routes and provide for advance planning so that individuals can make route choices.
- The cameras feed to the communication center, and information is fed back to the public.
- Traffic information providers are good source contacts.
- Work with incident management team.
- Provide for weather channel/traffic reporter coordination (ticker).
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| Public access television |
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- Use to show project videos and local traffic reporting service information.
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| Construction call-in line |
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- Have it be different than the current 800 number, and encourage callers to leave a message.
- Promise a call back within 24 hours.
- Provide information a week ahead.
- Have regular traffic updates.
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| Breakfast with officials |
- Schedule regular (bi-monthly) breakfasts with officials.
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- Host a breakfast once every two months with key elected officials from both sides of the river.
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| Project spokesperson |
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- Have the person on site at the project giving guided construction tours.
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| Guided construction tours |
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- Use a water taxi or channel cat (consider renting for guided tours under the bridge.)
- Would be seasonal.
- Target politicians, families, school groups, etc.
- Have the project spokesperson on the boat.
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| Title VI targeting Hispanic groups |
- Target the Hispanic population.
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- Use schools and churches to get the word out; produce the project newsletter in Spanish.
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| Conversion of website from English to Spanish |
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- Is not easy or cheap but is possible with a button click once it's been implemented.
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| Subsidized mass transit |
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- Make the price of transit $1 during construction; have park and ride set up to accommodate additional commuters.
- Make arrangements with commercial facilities (Target, for example) to utilize parking lots for overflow or carpoolers.
- Could provide incentives for businesses as well as carpoolers.
- Could be issues with a carpooling incentive when there is only one lane during construction.
- Need to convince people that mass transit is as good as driving themselves.
- Need to inform them of the worst-case scenarios and get people to understand the congestion/traffic they will experience.
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| Bridge bucks |
- Provide monetary incentive through employers to use alternate modes of transportation to get to work.
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- Provide incentive through bridge bucks.
- Get employers involved, and prove the point by driving back and forth from point A to point B.
- Encourage people to carpool or use alternate transportation.
- Work with public transportation agencies, too.
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| Business hour changes |
- Promote morning work hour adjustments.
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- Work with large employers to change work times to accommodate construction.
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| Project slogan |
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- Consider a brand for the project.
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| Pre-planned routing |
- Provide pre-planned routing through signal timing modifications.
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- Work with communities to get alternate routes timed to eliminate potential delays caused by additional traffic on the system; coordinate with barge for notification of barge traffic at Arsenal Bridge.
- For IT hookups, switch to light message board letting people know that the barge is coming. Use pre-recorded messages on boards. Change messages when appropriate.
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| Mass transit |
- Help mass transit better promote itself.
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| Management of traffic expectations |
- Provide a public traffic scare.
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- Scare the public to use alternate routes and mass transit by providing worst-case scenarios and traffic projections.
- Force people to use alternate routes, and prepare them for contingencies.
- What goes better will make them happy.
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| Pieces of bridge |
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- Sell pieces of the bridges as souvenirs as they're torn down.
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| Bridge fact sheet |
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- Create a one-page fact sheet detailing why the old bridges must come down.
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| Project giveaways |
- Create giveaways for the public with the project logo or slogan; gesture of good will.
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- Make giveaways (keychains, foam "pressure" toys) part of the contract.
- They could include the construction phone number and website address.
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| Adopt a School |
- Partner and "adopt a school."
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- Explain job opportunities; take the kids on a tour on a channel cat so that they can get closer to the stockpile and staging areas.
- Needs buy-in from contractors and DOTs.
- Target areas: schools, YMCAs.
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