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Overview: |
The whole world is watching. And whoever tells your story first writes the ground rules. Tell your story later, and fight entrenched public perceptions. Change and challenge yourself. Truly leverage the Media to your benefit. Government Communicators serve a vital role in delivering their Agency¿s important messages to the target audience. You are the pivotal agent in the information exchange. The communicator provides information, compiles and analyzes opinion, and interprets reality for government policy shapers, the media and the people. In order to successfully meet such a formidable challenge, the government communicator must know how to work with and through the media, how to craft and deliver clear, understandable messages and how to read public opinion. This course provides insights and practical knowledge on delivering the message to the intended audience through the news media.
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Additional Information: |
Have a question? - See our Evening Programs FAQ Go to the Evening Programs webpage Online Bookstore |
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CODE: |
COMM9000E |
TYPE: |
Classroom- Evening/Weekend |
LENGTH: |
5 Week(s) |
CREDIT: |
1.5 CEU |
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D.C. AREA ONLY |
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> Additional Information |
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