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Centers for Disease Control and Prevention
National Center for Chronic Disease Prevention and Health Promotion
Office on Smoking and Health
Tel: 1-800-CDC-INFO
(1-800-232-4636)
TTY: 1-888-232-6348
E-mail: tobaccoinfo@cdc.gov
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Case Studies
Strategic Planning Process to Address Tobacco-Related Disparities in Arkansas
Resources Required
Describe the
individuals
and groups
whose paid
or unpaid
participation
was
essential.
- Coalition Members
- Community Leaders
- Government—Local
- Government—State
- Media
- Medical and Health Professionals
- Public Health Professionals—Local Health Dept.
- Public Health Professionals—State Health Dept.
- Other—Hospitals
Personnel
Title/ Position |
Responsibilities/ Skills Required |
Source |
Hours/ Duration |
Project Coordinator |
Recruit workgroup members, recruit and hire contract staff, lead
debriefing meetings subsequent to workgroup meetings, attend CDC
meetings, draft strategic plan and lead effort to market plan. |
Project Staff (in-kind) |
10
to 5 hours per week for one year. (Upon being hired, the Assistant
Coordinator fulfilled many responsibilities that originally were
designated to the Project Coordinator.) |
Assistant Coordinator |
Provide continuous project coordination, recruit workgroup members,
maintain workgroup members between meetings, provide on-going outreach,
create and disseminate materials, support workgroup members, attend
debriefing meetings subsequent to workgroup meetings, attend CDC
meetings, assist in drafting strategic plan and effort to market plan,
coordinate all workgroup meeting logistics. |
Project Staff (in-kind) |
20
hours per week for 9 months and 40 hours attendance at one CDC meeting. |
Meeting Facilitator |
Facilitate Workgroup meetings for teambuilding activities and group
members talking to each other rather than through the facilitator. The
facilitator was able to model and facilitate appropriate language and
communication, participatory involvement, risk taking, participatory
decision-making, and moving beyond disagreement. The facilitator was
able to create group consensus on operating and decision-making
procedures. |
Consultant |
20 hours per week for 9 months and 40 hours attendance at one CDC
meeting. |
Evaluator |
Attend, observe, and document all meetings. Develop and administer
formative evaluation instruments implemented at workgroup meetings,
provide evaluation results to project team members at regular debriefing
meetings, attend CDC trainings, participate in national conference calls
with CDC program officers and draft the case study report including
reflections on both process and outcome evaluation results. |
Consultant |
160 hours over 9
months. Attended two CDC meetings. |
Additional
Staff and
Information:
N/A
Materials/Resources
Required
The Arkansas
Tobacco
Prevention
and
Education
Program
provided
extensive
in-kind
support to
the
strategic
planning
process. The
program
loaned two
staff
members, one
at 50% time
and one at
25 to 30%
time, to
implement
the
strategic
planning
process. In
addition,
the program
provided
communications,
materials,
mailing,
printing,
etc., as
needed.
Page last modified 07/25/2007