After a year of planning, the advertising campaign for St. Edward’s University is moving in an exciting direction. The new campaign, titled “Individuality,” emphasizes critical thought and personal exploration. It celebrates the extraordinary journey on which students embark at St. Edward’s. “Individuality” builds on the successful six-year run of the popular “Learn to think®” advertising campaign. The ads present powerful quotes and narrative encouraging individual expression and a commitment to achieving one’s dreams.
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