http://www.adcouncil.org/default.aspx?id=54
"Being Healthy" can be perceived as a daunting task that requires too much sacrifice, with little immediate reward. Visit this page to learn about the Obesity Prevention campaign launched in March 2004 that communicates that getting healthy is not impossible, especially if you take it one "Small Step" at a time. The public service announcements use humor to inspire overweight adults to incorporate some of the suggested small steps into their hectic lives.