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Distribute this article to local publications or organizational newsletters in your community.  You may also consider adapting it to include information about your organization's local involvement in National Wear Red Day.

Participate in National Wear Red Day on Friday, February 1:
Wear Red to Support Women and Heart Disease Awareness

Friday, February 1, 2008, is National Wear Red Day—a day when Americans nationwide will take women's health to heart by wearing red to show their support for women's heart disease awareness.  Although significant progress has been made in increasing awareness among women from 34 percent in 2000 to 57 percent in 2006—most women fail to make the connection between risk factors and their personal risk of developing heart disease.

National Wear Red Day is an annual event held on the first Friday in February.  On this day, women and men across the country will wear red to unite in the national movement to give women a personal and urgent wake-up call about their risk of heart disease.  Everyone can participate by showing off a favorite red dress, shirt, or tie, or by wearing the Red Dress Pin (available at

Join this national effort by wearing red on February 1, and encourage your family, friends, and coworkers to do the same.  Locally, (insert brief description of your organization's local event or activities)

(Insert quote from a representative of your organization, describing how they will participate in National Wear Red Day.)

By participating in National Wear Red Day, (insert organization) is joining The Heart Truth.  The Heart Truth is a national awareness campaign to alert women about their risk for heart disease and motivate them to take steps to lower their risk.  The centerpiece of the campaign is the Red Dress—the national symbol for women and heart disease awareness.  What's a Red Dress got to do with it?  A simple Red Dress works as a visual red alert to get the message heard loud and clear:  "Heart Disease Doesn't Care What You Wear—It's the #1 Killer of Women."  Sponsored by the National Heart, Lung, and Blood Institute, part of the National Institutes of Health, U.S. Department of Health and Human Services, the campaign is reaching women with important heart health messages in community settings through a diverse network of national and grassroots partner organizations.

Please join in and help spread the word about women and heart disease.  For ideas and tools to help you participate in National Wear Red Day or to order a Red Dress Pin, visit

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