WISE EARS!® Timeline of Progress--2000
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December 2000
Quarter-sized WISE EARS!® owl stickers become available.
The Washington Post Health section publishes an article on professional sports events and hearing loss titled "Sound Offense, No Defense."
WISE EARS!® Spanish-language article "Consejos de Salud" is published in La Semana (Garden City, Kan.).
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November 2000
Kathy Peck of Hearing Education and Awareness for Rockers (H.E.A.R.) is featured on the television program Deafening Sound, produced by the Nebraska ETV and NETV2 networks, a service of Nebraska Educational Telecommunications.
The CD "Hear This" is released worldwide to benefit H.E.A.R.
American Tinnitus Association (ATA) and Oregon Hearing Research Center become part of an educational partnership called Dangerous Decibels.
Acoustical Society of America publishes the booklet Classroom Acoustics: A Resource for Creating Learning Environments with Desirable Listening Conditions.
Eleventh issue of WISE EARS!® News is distributed to coalition members.
WISE EARS!® at Indian Health Service (IHS), Nashville, Tenn., in a collaborative effort to reduce the incidence of noise-induced hearing loss among American Indians and Alaskan Natives.
WISE EARS!® at the Society for Neuroscience, New Orleans, La.
WISE EARS!® at the American Speech-Language-Hearing Association (ASHA), Washington, D.C.
WISE EARS!® at the American Indian Science and Engineering Society (AISES), Portland, Ore.
WISE EARS!® at the American Public Health Association (APHA), Boston, Mass. Coalition members participate on Healthy People 2010 panel and Latino and Latina caucus.
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October 2000
The Connecticut Rural Health Office publishes the WISE EARS!® rural health article "Bang! Boom! Buzzzzzz!" in their newsletter.
WISE EARS!® Spanish-language article "Consejos de Salud" is published in El Hispano News (Albuquerque, N.M.).
WISE EARS!® Spanish-language article "Consejos de Salud" is published in El Extra (Dallas, Texas).
WISE EARS!® public service announcement is published in September-October 2000 issue of HiP TiPs, a teaching guide for professionals and parents.
The WISE EARS!® "Have WISE EARS!® for Life!" grass-roots flyer is available online in Spanish.
Starkey Hearing Foundation joins the WISE EARS!® coalition.
Associates in Acoustics Inc. joins the WISE EARS!® coalition.
The American Association of Occupational Health Nurses Inc. joins the WISE EARS!® coalition.
WISE EARS!® at the NIH Community Health Forum, Bethesda, Md.
WISE EARS!® at the American Academy of Pediatrics (AAP), Chicago, Ill.
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September 2000
WISE EARS!® meets with the national program leader of 4-H Youth Development to discuss healthy hearing and the coalition.
The House Ear Institute's (HEI's) Sound Partners program helps more than 500 people get their hearing screened and distributes earplugs at the 109th Audio Engineering Society (AES) convention in Los Angeles, Calif.
Coalition members receive new WISE EARS!® materials: "Have WISE EARS!® for Life!" grass-roots flyer in English and Spanish, NIH news advisory on hearing protection in rural America, and tent cards.
4-H Youth Development joins the WISE EARS!® coalition.
Tenth issue of WISE EARS!® News is distributed to coalition members.
Hearing Education and Awareness for Rockers (H.E.A.R.) is mentioned on VH-1's Rock and Roll Jeopardy in the answer-question: This organization was co-founded by Kathy Peck to prevent hearing loss among rock musicians.
North American Precis Syndicate (NAPS) releases the new WISE EARS!® rural health article "Bang! Boom! Buzzzzzz!" that encourages Americans in rural areas to protect their hearing.
NAPS releases the WISE EARS!® Spanish-language article "Consejos de Salud" in Spanish-language publications throughout Latino and Latina communities in the United States.
WISE EARS!® launches its rural health outreach effort to coincide with National Hunting and Fishing Day on September 23.
Back-to-school press release on "toxic noise" encourages parents to have their children's hearing tested and to practice volume discipline.
Supervisors from the Public Works Shop of NIH's Office of Research Services (ORS) learn about the WISE EARS!® campaign and discuss how to promote healthy hearing with their employees in the trades.
"NIH Public Liaison Announcements" and "In The News" mention WISE EARS!® grass-roots pilot, a health-education campaign targeted to vocational students, teachers, healthcare workers, librarians, and Hispanic communities.
WISE EARS!® at the American Academy of Otolaryngology (AAO)-Head and Neck Surgery (AAO-HNS), Washington, D.C.
WISE EARS!® at the National Hispanic Heritage Conference, NIH, Bethesda, Md.
WISE EARS!® at the Black Family Reunion, Washington, D.C.
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August 2000
The National Campaign for Hearing Health's (NCHH's) Labor Day photo appears in the Health section of the Los Angeles Times.
The "Too Loud" WISE EARS!® owl is produced as small stickers that can be placed on name badges at conferences to help identify WISE EARS!® coalition members.
Labor Day press release on "toxic noise" provides the results of a Harris poll on hearing testing frequency. Interviews are pitched to WRKO in Boston and KBRO in San Francisco.
Girl Scouts of the USA reaches out to more than 70,000 girls and their families across the nation with the WISE EARS!® message.
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July 2000
The National Campaign for Hearing Health's (NCHH's) Toxic Noise Initiative is launched over the Fourth of July holiday and covered in USA Today.
WISE EARS!® materials are used for teacher and staff orientation at Largo High School, Largo, Md.
WISE EARS!® is introduced to NIH's Office of Research Services (ORS) Division of Safety to reach out to NIH employees in the trades.
A WISE EARS!® public service announcement appears in the inaugural issue of Common Chords, an American Association of Retired Persons (AARP) publication focusing on diversity issues.
Health reporter Anita Manning, USA Today, urges readers to protect their hearing during July Fourth celebrations.
Nancy Nadler of the League for the Hard of Hearing (LHH) appears on NBC's Today to discuss early identification of hearing loss and hearing protection.
Today's Supervisor, published by the National Institute for Occupational Safety and Health (NIOSH) and the National Safety Council (NSC), features an article entitled "Listen Up! Learn How to Protect Your Hearing."
Johns Hopkins Center for Hearing and Balance sends out flyers to the media on hearing protection and distributes earplugs to the public throughout various medical institutions.
The University Record, a University of Michigan publication for faculty and staff, spotlights Dr. Sally Lusk for her work on workers' attitudes about hearing health.
Hearing Education and Awareness for Rockers' (H.E.A.R.'s) new public service announcement for TV and radio airs in 52 cities nationwide.
WISE EARS!® at the National Urban League, New York, N.Y.
WISE EARS!® at the Alexander Graham Bell Association for the Deaf (A.G. Bell), Philadelphia, Pa.
Society of Otorhinolaryngology and Head-Neck Nurses Inc. (SOHN) joins the WISE
EARS! coalition.
A new WISE EARS!® tabletop exhibit is available for use by coalition members.
Ninth issue of WISE EARS!® News is distributed to coalition members.
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June 2000
WISE EARS!® coordinating panel maps out future plans for the campaign as well as strategies for achieving Healthy People 2010 goals to reduce noise-induced hearing loss in the workforce and general public.
NIDCD and the National Institute for Occupational Safety and Health (NIOSH) release a Fourth of July public service announcement.
Tricia Selby of the American Association of Retired Persons (AARP) mentions the WISE EARS!® campaign in the Resources section of MAX: Maximizing Human Potential newsletter.
"Sound Advice: Heads-Up on Noise," an article on the prevention of occupational hearing loss, is published in the May-June issue of Hot Asphalt Technology.
Hearing Education and Awareness for Rockers (H.E.A.R.) distributes earplugs to music lovers at a Bay Area, Calif., concert and is featured on PBS's NewsHour Web site.
WISE EARS!® materials "Have WISE EARS!® for Life!" grass-roots flyer and English an Spanish-language door hangers at the Self Help for Hard of Hearing People (SHHH) conference, St. Paul, Minn.
WISE EARS!® at a health disparities conference, Lynchburg, Va.
WISE EARS!® at the Surgeon General's Conference on Children and Oral Health, Washington, D.C.
WISE EARS!® at the NIH Health Fair, Bethesda, Md.
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May 2000
WISE EARS!® at the American Academy of Physician Assistants (AAPA), Chicago, Ill.
WISE EARS!® at the National Institute for Occupational Safety and Health (NIOSH), Pittsburgh, Pa.
WISE EARS!® materials are distributed to walkers at White Flint Mall, Kensington, Md.
WISE EARS!® at the American Association of Retired Persons (AARP), Chicago, Ill.
NIDCD launches a new Web site for parents.
Girl Scouts of the USA joins the WISE EARS!® coalition.
WISE EARS!® at Worcester, Mass. The campaign reaches out to a large population of industrial workers and Latina and Latino community members.
WISE EARS!® owl movie slide appears on 18 movie screens at the National Amusements Showcase Cinemas, Worcester North, Worcester, Mass.
WISE EARS!® owl movie slide appears on movie screens at White Flint Mall movie theaters, Kensington, Md.
WISE EARS!® visits students in the trades at Worcester Vocational High School, Worcester, Mass.
WISE EARS!® at Chandler Elementary School, Worcester, Mass.
WISE EARS!® at the Family Health Center and Worcester Public Library, Worcester, Mass.
WISE EARS!® and Worcester Latino and Latina community leaders meet at Great Brook Valley Health Community Center to discuss ways to enlighten the community about noise-induced hearing loss.
Carlos Ugarte meets with UniVision of Worcester, Mass., to discuss noise-induced hearing loss and collaborative ways to reach the Latino and Latina community.
Self Help for Hard of Hearing People (SHHH) provides free hearing screening on National Day of Hearing Testing during their 20th anniversary celebration.
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April 2000
WISE EARS!® "TIPS" piece produced by the North American Precis Syndicate (NAPS) generates 1,064 newspaper articles in 32 states with a readership of 92.6 million.
WISE EARS!® "TIPS" piece is translated into Spanish and distributed to over 500 Spanish-language publications.
CNN.com runs a story on baby boomers and hearing loss by journalist John A. Cutter of Web MD, an online source of health information.
WISE EARS!® at White Flint Mall's "Free Movie Day," Kensington, Md. Attendees were primarily children ages ten and under.
The WISE EARS!® campaign provides its "I Love What I Hear!" animation video and information to Channel One, Los Angeles, Calif.
WISE EARS!® "Have WISE EARS!® for Life!" grass-roots flyer in English and Spanish is released.
WISE EARS!® door hangers and owl movie theater slide are now available in Spanish.
WISE EARS!® postcards and magnets are released. The materials feature "dB," the WISE EARS!® working owl, in his construction helmet.
League for the Hard of Hearing (LHH) sponsors International Noise Awareness Day and receives press coverage in the New York Times and Indianapolis Star; on the CBS Early Show, CBS radio, and Fox 7 (New York); and in the Philippines.
WISE EARS!® campaign hits HiP Magazine's March-April HiP TiPS, a teaching guide for professionals and parents.
WISE EARS!® at West Point Schools, West Point, Va., and West Side School District, Dayton, Idaho.
More than 70 organizations have joined the WISE EARS!® coalition.
Hearing Education and Awareness for Rockers (H.E.A.R.) joins the WISE EARS!® coalition.
Hearing Aid Music Foundation joins the WISE EARS!® coalition.
Eighth issue of WISE EARS!® News is distributed to coalition members.
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March 2000
The article "Turning Down the Volume: New Awareness of Hearing Loss Stirs Efforts to Limit Damage" is published in Engineering News-Record.
The national conference "Preventing Hearing Loss in the Construction Trades: A Best Practices Conference" is held. Press coverage is provided in Engineering News-Record and other trade publications.
WISE EARS!® at the American Academy of Audiology (AAA), Chicago, Ill.
Trademarking of WISE EARS!® dB owl is processed by the U.S. Patent and Trademark Office, Washington D.C.
Seventh issue of WISE EARS!® News is distributed to coalition members.
Deafness Research Foundation (DRF) announces its National Campaign for Hearing Health (NCHH).
Virginia Merrill Bloedel Hearing Research Center sponsors its annual conference, Ears, Hearing, and Beyond, at the University of Washington, Seattle.
Johns Hopkins Center for Hearing and Balance conducts a pilot program aimed at implementing a hearing conservation program in technical high schools.
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February 2000
The WISE EARS!® campaign is mentioned in the Los Angeles Times National and Home Editions, along with articles on the early identification of hearing loss, hearing screenings for newborns, aging and hearing loss, and other related topics.
WISE EARS!® materials at the National Hispanic Medical Conference, Washington, D.C.
WISE EARS!® campaign is featured at the National Hearing Conservation Association's (NHCA's) 25th annual conference.
Sixth issue of WISE EARS!® News is distributed to coalition members.
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January 2000
Dr. Marin Allen, NIDCD communication director, delivers a presentation at the Healthy People 2010 kick-off. Chapter 28, titled "Vision and Hearing," discusses HP 2010's hearing objectives and the WISE EARS!® campaign.
U.S. Senate Report 105-300 (FY 1999) states: "The Committee urges the Institute to seize the opportunity to determine the genetic bases for disorders of human communication."
WISE EARS!® is covered by the following media organizations: Associated Press and Baltimore Sun; CBS affiliates in Baltimore, Md., Norfolk, Va., and Charlotte, N.C.; NBC affiliates in Baltimore, Md., and Washington, D.C.; the ABC affiliate in San Diego, Calif.; FOX affiliates in Birmingham, Ala., Kansas City, Mo., Orlando, Fla., Phoenix, Ariz., and Denver, Colo.; ABC News Radio in Washington, D.C.; and ABC and CBS radio affiliates in Hartford, Conn.
Dr. James Battey, NIDCD director, and Dr. Linda Rosenstock, National Institute for Occupational Safety and Health (NIOSH) director, answer questions about the importance of hearing protection in "Ask the Scientist," a new feature on the WISE EARS!® Web site.
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