Emergency Management Services of King County

Home Team Ready is a partnership with King, Snohomish and Pierce Counties, the State of Washington, the City of Seattle and KING 5, designed to motivate regional residents to get prepared! Creating a preparedness plan for your family is the first step to preparedness and we encourage you to start planning today! The innovative Home Team Ready collaboration features changing themes, ideas, and resources centered on tools you can use for readiness at home, the workplace and the community. Keep an eye out for Home Team Ready spots on KING 5 stations and encourage your friends to visit our "Be Prepared!" website, as well as our partner websites and the Home Team Ready homepage, to stay informed on the latest in preparedness.

This ad was produced by the King County Office of Emergency Management in cooperation with the King County Sheriff's Office and Belo Corporation:

Vigilance

The following "Home Team Ready" television spots were provided in partnership with the Belo Corporation:

All Hazards Tone Alert Radios

All-Hazard Car Kits

Shelter-in-Place

When The Fire Season Heats Up

Regional emergency management agencies provided the following television spots as a paid advertisements:

It's What We Do (featuring local emergency responders)

We're Parents Too (featuring local emergency responders)

The following studies examining local emergency management perceptions and trends were provided by BELO:

Belo Marketing Custom Research Benchmark Study (2004) (6,244 KB Word - 15 pages)
Belo Marketing Benchmark and Tracking Studies (June, 2005) (6,618 KB Word - 16 pages)
Belo Marketing Benchmark and Tracking Studies (December, 2005) (77 KB PDF - 23 pages)

Visit the KING 5 Home Team Ready page frequently to find out more! Includes important tips, preparedness checklists, and links to partner agencies.

Also checkout websites for our Home Team Ready Partners by clicking on the logos or links below: