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Energy & Utilities Industry - Minority Business Development: Economic Values & Benefits (More Information)


CAPSULE

Title: Energy & Utilities Industry - Minority Business Development: Economic Values & Benefits (More Information)
Category: Demographic Trends
Date: September 24, 2001
Details: This report presents a business case for corporations to engage in Minority Business development. It highlights the consumer market trends and quantifies the dollar opportunities for corporation in Minority markets. It also discusses how corporations can leverage Minority Business development efforts as a tool in building customer loyalty and market differentiation.


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