SAMPLE PRESS RELEASE
(Insert Organization name) Hosts (Insert event name)
(Insert City/State)—To raise awareness among local women that heart disease is their #1 health threat, today (announced/will host/organized, etc.) (insert event name). The event will (insert one or two lines with more details about your event/activity, if needed).
According to (insert your spokesperson's name), "Our (insert event/activity name) is a great opportunity to reach out to women in our community and alert them to their personal risk factors for heart disease. By joining together we can raise awareness locally about heart disease and help lead women on the path to prevention."
(Insert a paragraph that highlights key aspects of your event.)
(Insert Organization name) activities are in partnership with The Heart Truth, a national awareness campaign warning women about their risk of heart disease. The campaign is sponsored by the National Heart, Lung, and Blood Institute (NHLBI), part of the National Institutes of Health (NIH), U.S. Department of Health and Human Services (DHHS), in partnership with: The American Heart Association; Office on Women's Health, DHHS; WomenHeart: the National Coalition for Women with Heart Disease; and other groups committed to the health and well-being of women.
About The Heart Truth
Only 55 percent of women know that heart disease is their leading cause of death and most fail to make the connection between its risk factors—such as high blood pressure and high cholesterol—and their personal risk of developing heart disease. A nationwide campaign—The Heart Truth—is underway to raise awareness that women need to protect their heart.
The Heart Truth features a Red Dress as the national symbol for women and heart disease awareness. This symbol links a woman's focus on her "outer self" to the need to also focus on her "inner self" and her heart. What's a Red Dress got to do with it? A simple Red Dress works as a visual red alert to get the message heard loud and clear: "Heart Disease Doesn't Care What You Wear—It's the #1 Killer of Women."
This national campaign is building awareness of women's heart disease and empowering women to reduce and prevent their risk. It is reaching women with important heart health messages in community settings through a diverse network of national and grassroots partner organizations.
For more information about women and heart disease, including materials such as The Healthy Heart Handbook for Women and fact sheets about women and heart disease, please visit http://www.hearttruth.gov or call the NHLBI Health Information Center at 301-592-8573.
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