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Sustainable Agriculture:
A Tour of Small Farms and Their Communities
in the United States
A U.S. Department of Agriculture Video Series for Chinese Television, produced by Global Village of Beijing (GVB)
The United States Department of Agriculture (USDA) and Global Village of Beijing (GVB) have collaborated on production of an agricultural video series for Chinese television. The nine-segment series focuses on economically viable small-scale U.S. farms that have adopted environmentally innovative agricultural techniques. Through this program, USDA and GVB hope to raise public awareness and provide examples of the importance of sustainable agricultural practices, such as natural resource protection and sound land stewardship, for the long-term viability of agriculture.
On two separate filming visits, a film crew comprised of members from both GVB and USDA traveled to sites in California, Arizona, Oregon, Iowa, Nebraska, Pennsylvania, Maryland, Virginia, and the District of Columbia to interview experts on issues of sustainable agriculture practices in the United States.
The video sequence highlights particular periods and events in U.S. agriculture, describes unique agricultural techniques, and celebrates government/non-government partnerships and public involvement, contributing to the growth of sustainable agriculture in the United States. The titles of the video segments are:
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1. History of U.S. Agriculture
2. Farmland Conservation 3. Land Use Management and Agriculture 4. Watershed Management 5. Water Quality 6. Water Conservation 7. Pest Management 8. Organic Agriculture 9. Public Participation |
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In one of the segments, viewers will learn how overgrazing, overproduction, and little rainfall created the Dust Bowl that plagued the middle of the United States in the 1930s, and how the U.S. government implemented a soil conservation program, extension partnerships, and farmer incentives in response.
The video series will be broadcast on CCTV Channel 10 to an estimated audience of 220 million people. In addition to national broadcasts, the video will also appear on China provincial television stations and will be used as a teaching supplement in Chinese agricultural universities.
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