Media Campaign Resource Center
MCRC Resources for Teachers
Free Ads
Free television, radio, print and billboard ads* from the
MCRC may be used in schools and colleges in various ways:
- In daily school news broadcasts
- In school newspapers, newsletters, hallways, classrooms
- In communications, media production, or media literacy classes
- On school Web sites
- In school or college health clinics
- In ESL/ESOL classes (English as a second language/English for speakers of other languages)
- By SWAT chapters (Students Working Against Tobacco)
- By SADD chapters (Students Against Destructive Decisions)†
Order the MCRC free
ads on videotape or CD by contacting the
MCRC at mcrc@cdc.gov
or 770-488-5705, option 2.
* Note: The free print ads and billboards are available only as electronic files
on CD. Schools are responsible for printing.
† Note: Originally founded as Students Against Drunk Driving,
this organization now focuses on promoting positive decisions that young people
face in their daily lives. SADD often coordinates activities for the Great American
Smokeout. Chapters are organized by state and individual school.
First-Hand Testimonials for Schools
Several of the people featured in testimonial ads in the
MCRC are eager to visit schools and talk with students. This can be very
effective at reaching young audiences when combined with a statewide media campaign
featuring these individuals. In addition, a number of sports figures and other
celebrities are sometimes available to present at school assemblies. Contact the
MCRC at
mcrc@cdc.gov
or 770-488-5705 option 2 for more information.
Videos, Posters, and Other Materials
CDC's Office on Smoking and Health (OSH) offers a number of videos, posters
of celebrities and athletes, and other materials that can be used in classrooms and
youth groups. In addition, these materials can be used for display/exhibit at local
and state conventions or meetings for teachers, counselors, and others who work
with youth.
The Smoking & Tobacco Use Publications Catalog
also includes a variety of other useful resources, such as tips for quitting smoking,
Surgeon General’s Reports, other technical information, and Spanish-language materials.
Page last reviewed 02/28/2007
Page last modified 02/28/2007
= Link to a PDF document
= Link to nonfederal Web site