Case Studies
Local Comprehensive Clean Indoor Air Ordinance in
Texas
Costs/Funding
Budget
| Estimated labor costs |
$ 0.00 |
| Estimated cost of materials, promotional efforts, printing,
etc. |
$ 34500.00 |
| Estimated total cost of conducting policy and/or program
intervention
|
$ 0.00 |
Budget Notes
The Texas
Division of the American Cancer Society provided the
coalition with a $5,000 grant to support printing (e.g.,
fact sheets, buttons) and postage costs associated with
the campaign.
The coalition worked with an ad agency to produce the
educational TV spot on secondhand smoke for $2,000, plus
$8,000 to air the ad. TRUST for a Smoke-Free Texas (the
Texas SmokeLess States project), provided a grant of
$2,500 to support placement of the print advertisement,
which was developed on a pro bono basis by the ad
agency.
Following enactment of the ordinance, El Paso
City/County Health and Environmental District sent an
educational mailing to 18,000 El Paso businesses. The
American Cancer Society paid for the printing of an
educational brochure (about $2,000), the Health and
Environmental District paid for nonsmoking decals to be
posted by businesses (about $3,000), and the Paso del
Norte Health Foundation paid the mailing costs
($10,000).
The ANR Back to Basics training cost approximately
$2,000, and Lawrence Banegas conducted his Community
Mobilization training on a pro bono basis.
Funding Sources
- Local Initiative
- RWJF SmokeLess States Grant
- Voluntary Agency/ American
Cancer Society
Funding Notes
The
Paso del Norte Health Foundation’s grant to the American
Cancer Society supported the staff person who served as
coalition coordinator, and paid for the ANR training,
the educational TV ad, and the postage costs for the
business mailing. The foundation’s funds could only be
used for educational efforts; they could not be used to
support direct lobbying efforts.
The Texas Division of the American Cancer Society
provided funding to support postage, printing and other
materials development (e.g., copying materials for city
binders, buttons for supporters to wear at the hearing,
etc.).
Project TRUST (the Texas SmokeLess States Coalition)
provided funding to run the print ad.
Page last modified 07/25/2007
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