Conclusion

Evaluation helps programs maximize effectiveness in pursuit of safer, healthier, and active communities. Program managers should make every reasonable effort to overcome barriers to evaluation because the data and accompanying analysis provide insight into the direction, functioning, and outcomes of a program. With careful planning from the outset, evaluation can be incorporated into routine program activities and assessments can be included in the program's budget. The goal should be to provide an accurate view at all program components, increasing the likelihood of future success.

Additional Evaluation Guidance for Program Managers

• Centers for Disease Control and Prevention: www.cdc.gov (For CDC's Physical Activity Evaluation Handbook,
  see http://www.cdc.gov/nccdphp/dnpa/physical/handbook/pdf/handbook.pdf )
  
• Robert Wood Johnson Foundation: www.rwjf.org
  (For RWJF's Active for Life program, see http://www.activeforlife.info/)
  
• United Way Foundation: www.unitedway.org