PCPFS E-Newsletter
Spring 2007

This information was printed from The President's Council on Physical Fitness and Sports,
located at http://www.fitness.gov

From the Executive Director
Melissa Johnson

March 6, 2007 marked the 17th annual National Sportsmanship Day (http://www.internationalsport.com/nsd/index.cfm) promoted by the Institute of International Sport (http://www.internationalsport.com/index.html). I was pleased to serve as honorary co-chair of this event with Steve Young and to present the sportsmanship message to students at Coeus International School in Washington, D.C. (http://www.fitness.gov/enewsletter/Spring07_nat_sportsmanship_day_at_coeus.htm) Thanks to Olympian speedskater Nathaniel Mills, who also serves as the school's physical education and peace education teacher, we engaged in a healthy dialogue on the importance of playing fair and good sportsmanship. Sports play an integral role in getting more people of all ages up and moving. From Little League baseball and high school athletic teams to adult softball leagues and the Senior Games, sports can influence and be a part of everyone’s life. However, one negative experience—a competitor who breaks the rules, an overzealous coach or parent, or a foul-mouthed spectator can ruin the sporting experience. Getting people to participate is one thing, it’s another to ensure players, coaches, and spectators are helping to make the experience positive for everyone involved. I encourage you to read the Council member feature on Susan Dell (http://www.fitness.gov/enewsletter/Spring07_featurearticle.htm). Susan’s dedication to her own fitness is just as impressive as her dedication to helping others enjoy the benefits of physical activity and sports—especially that of her own kids!

Before we know it, May will be here and we will be celebrating National Physical Fitness and Sports Month (http://www.fitness.gov/May Month/may_month_toolkit.htm). I hope you’ve started planning your activities to help celebrate the month. In many locations across the nation, the temperatures in May make it easy to be active outdoors. If you work in an office or manage a team, think about ways you can help your colleagues be active this spring and summer and even into the fall. Check out a local intramural sports league or see if you can get a group of co-workers and their families together to form your own league. Many local 5K road races and walks take place throughout the fall and May is a perfect time to encourage people to start their training and a great way to keep them motivated throughout the summer. You may want to consider using the President’s Challenge website (http://www.presidentschallenge.org/) as the tracking tool where your teammates or co-workers can log their training activities and keep them motivated throughout the training process. We’ve included follow-up information on Paul Carrozza’s efforts in Texas (http://www.fitness.gov/enewsletter/Spring07_featurearticle.htm#worksitewellnessupdate) to promote employee health through the Texas Coalition for Worksite Wellness CEO Summit and the continued efforts in Ohio to motivate Ohio businesses to be more engaged in promoting employee health through the Healthy Ohioans program, an initiative that started under the direction of Dr. J. Nick Baird (http://www.fitness.gov/bio_baird.htm).

Throughout April, May, and June, there are many national recognition weeks and days (http://www.fitness.gov/enewsletter/Spring07-markyourcalendar.htm) to promote all aspects of outdoor activity, especially the conservation and volunteer activities that are necessary to be sure we continue to have wonderful spaces to enjoy well into the future. Planting trees or native flowers, picking up trash, or maintaining trails all provide great opportunities to benefit your body, mind, and the land you enjoy. It’s also an opportune time to introduce a child to a new outdoor activity and teach him or her the importance of conserving the many natural resources we have around us. Plus, your body will benefit from the extra activity!

I look forward to reporting back to you on how the Council celebrated May, which will include the announcement of the winners of our new Lifetime Achievement Award (http://www.fitness.gov/about_lifetime_award.htm) and Community Recognition Awards (http://www.fitness.gov/about_community_award.htm).  We know there are numerous individuals across the country that have advanced physical activity, fitness, and sports and the PCPFS looks forward to recognizing those individuals and learning more about their efforts.  While we plan to make this an annual recognition, if you have someone you would like to be considered as one of the first honorees, be sure to get your application in by April 1!

All my best,

Melissa Johnson, M.S.

17th Annual National Sportsmanship Day

March 6, 2007, marked the 17th annual National Sportsmanship Day (http://www.internationalsport.com/nsd/index.cfm) celebration world-wide. This year, PCPFS Executive Director, Melissa Johnson, served with Pro Football Hall of Fame quarterback, Steve Young, as honorary co-chairs for the event.

To celebrate National Sportsmanship Day, Coeus International School (http://www.coeusis.org/default.asp?bhcp=1) in Washington, DC, invited Melissa to speak in honor of the event. Olympic speedskater, Nathaniel Mills, who works at the school as their Director of Athletics and Peace Education, facilitated a dialogue between Melissa and students at the school about the importance of practicing good sportsmanship throughout all aspects of life, and the negative effects of showing poor sportsmanship.

Students performed a short demonstration about sportsmanship, and awards were given to several students at the school for specific examples of good sportsmanship that they had engaged in throughout the year.

Council Members' Activities

The PCPFS wants to celebrate you and the work that you do!  The PCPFS is pleased to announce the creation of two new awards, the Lifetime Achievement Award (LAA) (http://www.fitness.gov/about_lifetime_award.htm) and the Community Leadership Award (CLA) (http://www.fitness.gov/about_community_award.htm).  These awards were established by the Council to recognize the countless contributions many Americans have made to promote or enhance physical activity, fitness, or sports in this country.  With a focus on recognizing individuals who have made a national impact, the LAA serves to thank men and women who have dedicated their lives and their careers to improving the health of individuals and groups nationwide.   Up to six LAAs will be presented each year.  The CLA will recognize up to 50 individuals nationwide who have made a local impact in their State, community, club, or organization.  The goal is to recognize one individual per State.  Council members will review applications and select award winners.   Award and application information is posted on the website.  In order to be considered in 2007, applications for both awards, which include basic contact information and a brief description of the individual’s work, must be received by April 1st.  Award winners will be recognized in May National Physical Fitness and Sports Month.

Check us out
Council Members and PCPFS Science Board (http://fitness.gov/about_scienceboard.htm) Members are busy this Spring.  If you are planning to attend any of the following meetings, please be sure to look for us.

March 21-24
Institute for Health and Productivity Management, 3rd Annual Health Management Conference
Council Member Catherine Baase, M.D. (http://www.fitness.gov/bio_baase.htm)

March 21-24
ACSM Health and Fitness Expo
Science Board Member Ed Howley, Ph.D. (http://fitness.gov/about_scienceboard.htm) will introduce the PCPFS session speaker, Catrine Tudor-Locke, Ph.D., who will present on walking for health.

April 24
World Health Care Congress
Council Member Catherine Baase, M.D.

May 9
National Business Group on Health
Council Member Catherine Baase, M.D.

May 30-June 2
ACSM Annual Meeting
Science Board Members Maureen Weiss, Ph.D. and Thom McKenzie, Ph.D. (http://fitness.gov/about_scienceboard.htm) along with Alan Smith, Ph.D. will conduct a conference session on physical activity, sports, and youth development.

June 7
Club Industry East
Council Member Dorothy “Dot” Richardson, M.D. (http://www.fitness.gov/bio_richardson.htm)

Feature Article:
A Conversation with Council Member Susan Dell

Susan Dell (http://www.fitness.gov/bio_dell.htm) is a savvy, hard working business woman as well as a wife, mother of four, and a multi-sport athlete.  She is a co-founder and Chairman of the Board of the Michael and Susan Dell Foundation (http://www.msdf.org/), which is dedicated to improving the lives of children in large urban areas around the world through health and educational programming.  Susan blends her creativity with her business sense in her role as Chairman of the Board of Phi (http://www.phicollection.com/), a women’s clothing line that made its runway debut in New York in 2004.  However, she doesn’t feel her business success would be possible without her fitness outlets, which she relies on heavily not only for the health benefits, but because it helps her deal with the daily stressors of life and it’s a good way to spend some time with her family.  To say Susan is “fit” is putting it mildly.  She competes in marathons, triathlons and cycling races and has been very successful at all three.  She set the women’s course record in the 2006 Sea to Stars Mauna Kea Road Race; set the 2005 record on the Cooper Clinic Aerobic Stress Test for women aged 40-44; finished first place overall and set the women’s course record for the 2004 Kaloko Cycling Race; and completed the 2003 Ironman Triathlon World Championship.

PCPFSNews asked Susan about the work she does whether she’s wearing her business suit or her workout gear.

Q:  Recently, the Michael and Susan Dell Foundation gave a gift to the University of Texas at Austin (http://www.utexas.edu/) to establish the Center for Advancement of Healthy Living, a core focus of which will be to conduct research that sheds light on environmental and behavioral aspects that affect healthy living.  (This research will utilize existing information from the successful Coordinated Approach to Child Health (CATCH) program, a K-5 and family-based program).  Can you comment on the role parents or teachers play encouraging a child to be active?

A:  It’s extremely important for all children to have mentors encouraging them in everything they do.  It’s particularly inspiring when starting something new or trying to reach new levels of success.  So many people can play a mentoring role to a child if they simply take an interest, ask questions, listen, and provide positive feedback.

Q:  Your own children are very active.  Is there anything you feel you have done to influence this?

A:  The biggest thing Michael (Susan’s husband) and I do are to serve as positive role models.  Our children see us try new activities, set goals for ourselves, and overcome obstacles.  All of our kids have different interests and we support their individuality by letting them excel at what they do best.  Each of them is very active and they play a variety of outdoor sports.   As a family we do a lot of activities together such as running 5K and 10K road races, water and snow skiing, biking, tennis, swimming, and snorkeling.

Q:  Given all that you are involved in both professionally and personally, how do you fit in your workouts or training runs?

A:  After getting the kids off to school, my training is my next priority.  It’s where I do my best thinking and strategizing and sets my day up for success.

Q:  What kind of satisfaction do you get from being active?

A:  Being active is a huge part of my life.  Without doing something each day to maintain or improve my fitness, I feel my creativity would be negatively affected.

Q:  Have you always been active or did there come a certain point in your life when you made the decision to be so?

A:  My father, brothers and I have always been very active. We trained and competed in events together.  I would say that I became very focused on being a competitive triathlete and cyclist in college, something I continue to this day.

Q:  Are there any Austin area programs that you feel have been particularly successful helping children to be active?

A:  The Marathon Kids* (http://www.marathonkids.com/site/) program because it gets kids started by taking small steps and then, before they know it, the kids have put in enough miles to complete a marathon.  Anyone who has run a marathon knows what a great accomplishment that is.

PCPFSNews Worksite Wellness Update:

In an effort to spotlight the importance of worksite health, PCPFSNews featured Council member Paul Carrozza (http://www.fitness.gov/bio_carrozza.htm) and the Corporate PE program he started in our winter issue. Paul and Texas Governor Rick Perry (http://www.governor.state.tx.us/about) served as co-hosts of the Texas Coalition for Worksite Wellness (TCWW) (http://www.txworksitewellness.org/jointhecoalition.aspx) CEO Summit, which recognized the importance of engaging company leaders in employee health and the ways to address the impact of employee health on the bottom line.  The TCWW website has presentations from the summit’s speakers (http://www.txworksitewellness.org/events_detail.aspx?event=1003). In addition, the success of the summit helped lead to the establishment of regional “Ounce of Prevention” workshops (http://www.txworksitewellness.org/spotlight_detail.aspx?spotlight=1004), which are designed to help Texas businesses deal with rising health care costs.

Ohio continues to promote the Healthy Ohioans program (www.healthyohioans.org) and the Healthy Ohioans Business Council, which was established under the direction of J. Nick Baird, M.D..  One of the efforts of this Council is to recognize Ohio businesses that are committed to employee health through comprehensive worksite health promotion programs.  For more information on Ohio’s Healthy Worksite Award and other efforts of its parent program, please visit their website (http://www.healthyohioans.org/businesses/businesses.aspx).

*The Marathon Kids program is implemented in cities nationwide.  The mention of the program here does not constitute an endorsement by the PCPFS or the U.S. Department of Health and Human Services.

Mark Your Calendar

National Nutrition Month (http://www.eatright.org/cps/rde/xchg/ada/hs.xsl/nutrition_4920_ENU_HTML.htm)
13-17: AAHPERD National Convention (http://www.aahperd.org/index.cfm)
14-16: National Bike Summit (http://www.bikeleague.org/conferences/summit07/index.php)
21-24: ACSM Health and Fitness Summit (http://www.acsm.org/AM/Template.cfm?Section=Health_and_Fitness_Summit)
27: Diabetes Alert Day (http://www.diabetes.org/communityprograms-and-localevents/americandiabetesalert.jsp)
28-31: Art and Science of Health Promotion Conference (http://www.healthpromotionconference.org/)
28-31: IHRSA International Convention (http://www.ihrsa2007.org/)

Sports Eye Safety Month (http://www.aao.org/aao/patients/eyemd/sports.cfm)
2-7: National Public Health Week (http://www.nphw.org/2007/home.htm)
15-21: National Volunteer Week (http://www.pointsoflight.org/programs/seasons/nvw/)
15-22: National Environmental Education Week (http://www.eeweek.org/)
22: Earth Day (http://www.earthday.org/)
22-29: National Park Week (http://www.nps.gov/npweek/)
30: National Healthy Schools Day (http://www.healthyschools.org/nhs_day.html)

National Physical Fitness and Sports Month (http://www.fitness.gov/May Month/may_month_toolkit.htm)
National Bike Month (http://www.bikeleague.org/programs/bikemonth/)
2: Project ACES Day (http://www.lensaunders.com/aces/aces.html)
7-12: Public Service Recognition Week (http://www.excelgov.org/displayContent.php?NewsItemID=736&keyword=a432940507f9e3&searchWord=recognition week)
14-18: Bike to Work Week (http://www.bikeleague.org/programs/bikemonth/)
18: Bike to Work Day (http://www.bikeleague.org/programs/bikemonth/)
23-24: Champions for Healthy Kids Summit (http://www.generalmills.com/corporate/commitment/champions.aspx)
30-6/2: ACSM Annual Meeting (http://www.acsm.org/AM/Template.cfm?Section=Annual_Meeting2)

Great Outdoors Month (http://www.greatoutdoorsmonth.org/)
2: National Trails Day (http://www.americanhiking.org/events/ntd/index.html)
2-10: National River Clean Up Week (http://www.nationalrivercleanup.org/)
7-9: National Conference on Health Promotion and Health Education (http://www.dhpe.org/2007healthpromotionconf.htm)
10-16: Great Outdoors Week (http://www.greatoutdoorsweek.org/)
22-7/7: The Senior Olympics: Summer National Senior Games (http://www.2007seniorgames.org/)
23: Great American Backyard Campout (http://online.nwf.org/site/PageServer?pagename=GABC_MainPage&JServSessionIdr004=rsnxiuoiy1.app7a)
30-7/6: National Clean Beaches Week (http://www.cleanbeaches.org/)

Grant Applications:
The U.S. DHHS Office of Disease Prevention and Health Promotion and the Regional Health Administrators are requesting proposals from community-based organizations and others to evaluate the impact of a unique set of healthy lifestyle activities in local settings that support one or more parts of the President’s HealthierUS initiative: 1) be physically active, 2) eat a nutritious diet, 3) get preventive screenings, and 4) make healthy choices/avoid risky behaviors.

Not-for-profit, community-based organizations including faith-based groups, after school programs, coalitions and others are encouraged to submit proposals. The one-year project period will run from July 1, 2007 through June 30, 2008. Funding for these activities will be between $2,000 and $5,000 and a national evaluation of the project will be conducted. The deadline for receipt of proposals is March 30, 2007. Background information on the project, proposal instructions and forms are available on the Office of Public Health and Science website (http://www.osophs.dhhs.gov/ophs/HealthyPeople/).

National Institutes of Health
CDC Health Protection Research Initiative: Evaluation of Workplace Health Promotion Research Projects (R01)
Centers for Disease Control and Prevention
Office of Public Health Research
Application Receipt Date(s): April 20, 2007
See announcement (http://grants.nih.gov/grants/guide/rfa-files/RFA-CD-07-004.html).

Improving Diet and Physical Activity Assessment (R21)
Application Receipt/Submission Date(s): New applications: October 1, 2007; June 1, 2008; February 1, 2009 (alternating standard receipt dates). Resubmission applications: March 1, 2007; November 1, 2007; July 1, 2008; March 1, 2009
See announcement (http://grants.nih.gov/grants/guide/pa-files/PAR-06-103.html).

Diet Composition and Energy Balance (R01)
Application Receipt/Submission Date(s): Multiple dates,
see announcement (http://grants.nih.gov/grants/guide/pa-files/PA-07-218.html).

Non-Profit Grant Opportunities
Robert Wood Johnson Foundation (RWJF)

Through its Active Living Research program, RWJF has released two Calls for Proposals relating to childhood obesity.  One grant focuses on new research to broaden the understanding of how environments and policies affect children’s physical activity in communities and school settings.  The second grant is a dissertation award available to doctoral candidates. The application deadline for both awards is May 16, 2007. For more information, visit the Robert Wood Johnson Foundation Web site (http://www.rwjf.org/applications/solicited/cfp.jsp?ID=19832&c=EMC-FA138).

Project Learning Tree (PLT)
Throughout 2007, PLT will be awarding $100,000 to schools and youth organizations for environmental neighborhood improvement projects that involve youth with their community.

These "learning-by-doing" environmental projects must focus on:

  • partnering PLT educators and their students with local businesses or community organizations
  • combining academics with community service
  • engaging elementary through college-age students in active learning about the environment
  • providing opportunities for student leadership.

Grants up to $5,000 are available. The first round of proposals are due April 30, 2007 and a second funding cycle will be available in the Fall. For more information, visit the Project Learning Tree Web site (http://www.plt.org/cms/pages/31_41_44.html).

More information on grants and other governmental funding mechanisms can be found on Grants.gov (http://www.grants.gov/). In addition, the NCPPA E-newsletter (http://www.ncppa.org/enewsletters.asp) lists grants available from a variety of national organizations.

President's Challenge Program Updates

The Council is pleased to recognize Kentucky Governor Ernie Fletcher (http://governor.ky.gov/biography/) for his efforts promoting physical activity to Kentuckians through the Get Healthy Kentucky (GHK) Governor’s Challenge (http://www.gethealthy.ky.gov/splash/govchallenge.htm).  GHK is the statewide wellness initiative launched by Gov. Fletcher earlier this year to help residents improve physical activity and nutrition habits and to reduce tobacco usage.  The GHK Governor’s Challenge partnered with the President’s Challenge to encourage people of all ages, organizations, and businesses to be active and to track that activity on-line using the President’s Challenge website (http://www.presidentschallenge.org/).  By completing any one of the different award programs, residents are eligible to earn a variety of prizes.

Look for the President’s Challenge exhibit at the following locations:

  • March 1-4 at the California Association for Health, Physical Education, Recreation, & Dance meeting (http://www.cahperd.org/conference/index.html) in Sacramento
  • March 13-17 at the American Alliance for Health, Physical Education, Recreation, & Dance annual meeting (http://www.aahperd.org/convention/template.cfm?template=main.html) in Baltimore
  • March 29-April 1 at the National Association of Elementary School Principals annual meeting (http://web.naesp.org/conv2007/) in Seattle

Science Board News and Notes

The latest research published by PCPFS Science Board (http://fitness.gov/about_scienceboard.htm) members:

Debbie Young, Ph.D.: Lead author, “Policies and opportunities for physical activity in middle school environments.”  Jrnl School Health. Jan 2007;77(2):41-7.

Barb Ainsworth, Ph.D.: Co-author, “Use of nonprescription dietary supplements for weight loss is common among Americans.” Jrnl Am. Dietetic Assoc. Mar 2007;107(3):441-7.

Wojtek Chodzko-Zajko, Ph.D.: Co-author, “Lower HDL-cholesterol among healthy middle-aged Japanese-Brazilians in Sao Paulo compared to natives and Japanese-Brazilians in Japan.” Eur Jrnl Epidemiology. 2007;22(1):33-42.

Thom McKenzie, Ph.D.: Co-author, “Contribution of public parks to physical activity.” Am Jrnl Pub Health. Mar 2007;97(3):509-14.

What's New at HHS

On February 1, 2007 HHS Secretary Mike Leavitt (http://hhs.gov/about/bios/dhhssec.html) unveiled the new HealthierUS Public Service Announcement (PSA) featuring characters from the popular Shrek movies. The purpose of the ad is to encourage children to be physically active.  To view the new PSA, please visit the HealthierUS website (http://www.healthierus.gov/video.html).

HealthierFeds Physical Activity Challenge
January 22, 2007 marked the launch of the HealthierFeds Physical Activity Challenge (http://www.opm.gov/healthierfeds).  The President’s Council on Physical Fitness and Sports and Office of Personnel Management teamed up to encourage the federal family to be more active.  More than 38,000 individuals and retirees from all three branches of government and their family members registered on the President’s Challenge website (http://www.presidentschallenge.org/).  Individuals must meet the minimum physical activity requirement of 30 minutes a day (60 minutes for children 6-17), 5 days a week, for 6 weeks in order to complete the program, which officially ends on April 1, 2007.  The agency with the highest percentage of registrants who complete the program will be recognized as the winner of this year’s Challenge.  The program was launched in conjunction with OPM Director Linda Springer’s (http://opm.gov/About_opm/ExecutiveTeam/LindaSpringer.asp) designation of 2007 as The Year of the Healthier Fed.

National Children’s Study
The study has issued a request for proposals to award contracts to up to 20 new study centers. These centers will manage operations in up to a total of 30 communities across the United States.  Proposals will be accepted until 4:00 p.m. on April 17, 2007.

The purpose of the study is to examine the effects of environmental influences on human health and development by enrolling a representative sample of more than 100,000 infants from across the United States and following them from before birth until age 21.

The request for proposals represents the next step in implementing the study, which began in 2005 with the awarding of contracts to seven initial centers across the U.S. Visit www.nationalchildrensstudy.gov for more information.

View the request for proposals page (http://www1.fbo.gov/spg/HHS/NIH/NICHD/RFP-NIH-NICHD-NCS-07-11/Attachments.html).

National Diabetes Education Program
New Resources

Two new combination music CD/DVDs that encourage movement, Movimiento and Step by Step, are now available to help Hispanics and Latinos and African Americans incorporate more physical activity into their lives.  The CDs feature some original songs with strong beats and rhythms and empowering messages. The Movimiento CD also contains a music video, “Movimiento por su vida,” which can be viewed on a DVD player.  The Step by Step CD also contains a music video, “Every Day is a New Beginning,” which can be viewed on a DVD player. Order free copies (http://ndep.nih.gov/diabetes/pubs/catalog.htm) or download songs from both CDs (http://ndep.nih.gov/diabetes/control/control.htm#ndep62cd).

The Eagle Books are a series of four books featuring animal characters, Mr. Eagle and Miss Rabbit, and Coyote, who engage Rain That Dances and his young friends in the joy of physical activity, eating healthy foods, and learning from their elders about health and diabetes prevention. To order a teacher’s guide, download free coloring books, or find out how to order the Eagle Books, visit CDC's website (http://www.cdc.gov/diabetes/pubs/eagle.htm).

Centers for Disease Control and Prevention
Youth Risk Behavior Surveillance System (YRBSS) Data

The latest physical activity data from the YRBSS is summarized in the February 23, 2007 MMWR Surveillance Summary.  The report focuses on data collected in 2005 from 15 communities participating in the Steps to a HealthierUS Cooperative Agreement Program.  Additional data includes fruit and vegetable consumption and cigarette smoking.  Data show that 53.7%-95.1% of adolescents do not participate in a physical education class on a daily basis and 19.2%-43.2% of adolescents met current recommended levels for physical activity (60 minutes or more of physical activity on 5 of the preceding 7 days). View the report (http://www.cdc.gov/mmwr/preview/mmwrhtml/ss5602a1.htm?s_cid=ss5602a1_e).

VERB Campaign Resources
Get information from the "VERB™ It's what you do" campaign.  Throughout 2006 the VERB team created several resources for communities and organizations to use when developing youth physical activity media campaigns and community events. Included are three action guidebooks and a VERB Activator CD.  Most of the information can be downloaded from the VERB website (http://www.cdc.gov/youthcampaign/). State Chronic Disease Directors received multiple copies of the three guidebooks and the activator CDs.  Copies of materials can be requested through the VERB website.

Office on Women’s Health
2007 Women’s Health Daybook, “It’s Your Time! 12 Months to a Healthier You”
The 2007 Women’s Health Daybook is a free resource that provides women of all ages with valuable health information and a useful calendar to keep appointments straight.  Topics covered include identifying the time to get certain health screenings and immunizations and why these are important; information on common health problems; prevention of some diseases and ways to manage these diseases; and hundreds of other useful tips from how to get a second opinion from a doctor to how to read a drug label.  Resources and hotlines where you can get more information are also provided.  Download a free copy (http://www.womenshealth.gov/pub/2007daybook.cfm).

And elsewhere…

Department of Agriculture-Food and Nutrition Service (FNS)
Check out the new resources available from the FNS Eat Smart. Play Hard. initiative.  Eat Smart. Play Hard. Power Plans (http://www.fns.usda.gov/eatsmartplayhard/collection/collect_tools_3.html) can be used in a variety of settings including WIC clinics, schools, and adult and child care centers.  Each lesson requires about 20 minutes of teaching time and include links to all the resources and materials needed in order to implement the plan’s activities.

Report from the Stanford Prevention Research Center
The Stanford Prevention Research Center at the Stanford School of Medicine, with funding from the YMCA of the USA, produced the report Building “Generation Play”: Addressing the crisis of inactivity among America’s children (http://www.playeveryday.org/resources/resources.html). The 51-page report focuses on the many changes that will need to be made on individual, environmental (social and physical), and policy levels at home, schools and after-school sites, worksites; in communities; and by the media on all levels in order to increase physical activity levels and improve the physical and emotional health of America’s children.  Also provided are strategies for schools, parents, media, healthcare, industry, communities, and governments to effect change.

Report from Action for Healthy Kids
Learn about nutrition and physical activity programs across the nation that are experiencing success due, in part, to school leader engagement and endorsement in From the Top Down: Engaging School Leaders in Creating a Healthier, More Physically Active School Environment (http://www.actionforhealthykids.org/special_exclusive.php).  The report details programs such as a "Lunch & Learn" briefing for superintendents in Rhode Island, a principal-led training program in West Virginia, and the "Healthy Hoosier Award" in Indiana.