Speaker Biographies
Dr. A. Elizabeth Sloan
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PRESIDENT, SLOAN
TRENDS & SOLUTIONS, INC.
CONTRIBUTING EDITOR, FOOD TECHNOLOGY
MAGAZINE AND NORTH AMERICAN COLUMNIST,
FUNCTIONAL FOODS MAGAZINE (U.K)
Dr. A. Elizabeth Sloan is the
President of SLOAN TRENDS & SOLUTIONS,
INC., a consulting firm that offers
modern food, pharmaceutical and
dietary supplement marketers
trend-tracking and predictions,
strategic counsel and new product and
business-building ideas for today's
and tomorrow's marketplace. She is
also the Consumer and Product Trends
Columnist and a Contributing Editor to
Food Technology magazine and
the North American columnist for
Functional Foods magazine.
As former Editor-in-Chief of
McCall's magazine, the oldest
women's magazine in the United States
with a monthly readership of nearly 18
million women, Dr. Sloan was
responsible for the planning,
direction and production of its
editorial pages.
Prior to being Editor-in-Chief of
McCall's, Dr. Sloan served as
Director of the Good Housekeeping
Institute. While at Good Housekeeping,
she managed the Institute laboratories
that reviewed consumer products
submitted for the Good Housekeeping
Seal. These areas included beauty and
cosmetics; food; over-the-counter
drugs and personal products; home care
products; appliances; nutrition, diet
and fitness products; and
engineering/home improvement systems.
She also served as editorial director
of the service pages of Good
Housekeeping magazine.
Dr. Sloan served as Senior Vice
President and International Director
of Food and Nutrition for Hill and
Knowlton, Inc. Her responsibilities
included: Strategic counseling,
marketing communications programs and
ascertaining competitive advantage for
leading food and nutrition clients.
Dr. Sloan received two John W. Hill
Awards for excellence in public
relations. The first award was for the
Kraft General Foods Fat-Free
Communications program, and the second
was for the Wendy's International
Inc., R.D. Thomas platform.
Dr. Sloan served as Editor-in-Chief
of the international food trade
publication, Cereal Foods World
and of the technical journal,
Cereal Chemistry. She was also
concurrently the first scientific
director of the American Association
of Cereal Chemists. Prior to joining
AACC, she was Manager of Nutrition
Communications and Technical Services
for General Mills, Inc., where she
created their monthly nutrition
newsletter for health professionals,
Contemporary Nutrition, and
co-authored its legislative editions,
Capitol Commentaries and
Nutrition Policy Issues.
Dr. Sloan has co-authored two
college textbooks on nutrition. She
has written more than 200 articles on
consumer trends and marketing as well
as dozens of consumer brochures,
technical columns and scientific
journal articles.
Until May 1992, Dr. Sloan served as
Marketing Columnist for Food
Business and International
Columnist since January 1991. She has
also served as a Contributing Editor
to Food Engineering,
Processed Prepared Foods, Food
Product Development, and others.
Dr. Sloan has appeared on numerous
radio and television programs,
including The Today Show,
Good Morning America, and CBS and
NBC newscasts. She has given over 150
presentations before major audiences
in the United States.
Dr. Sloan is a Distinguished
National Scientific Lecturer for the
Institute of Food Technologists and
served as national President of its
nutrition division. She served on
committees of 34 associations and
scientific societies including the
American Medical Association, the
American Dental Association, the
American Dietetic Association and the
Institute of Food Technologists. She
has also served on five government,
four corporate, and sixteen university
boards and committees.
Dr. Sloan holds a Ph.D. in Food
Science and Nutrition with a minor in
Mass Communications from the
University of Minnesota and a
Bachelors degree in food technology
from Rutgers University.
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