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USDA ANNOUNCES QUALITY SAMPLES PROGRAM ALLOCATIONS FOR FISCAL YEAR 2008

WASHINGTON, June 23, 2008—The U.S. Department of Agriculture’s Foreign Agricultural Service (FAS) today announced funding allocations totaling more than $1.4 million to 13 organizations under the fiscal year 2008 Quality Samples Program (QSP). The allocations are being awarded to help expand export sales by promoting awareness of U.S. agricultural products to new foreign buyers.

"Access to overseas markets is critical to American agriculture," said FAS Administrator Mike Yost. "Partnership programs such as the Quality Samples Program are effective tools in building markets for U.S. products overseas, which benefit not only the food and agriculture sectors, but the economy as a whole."

Established in 1999, the QSP helps U.S. exporters provide samples of American commodities to foreign buyers, who have not previously used them, to encourage new purchases. The program supports projects that benefit whole industries rather than individual companies. When a project is finished, USDA reimburses the costs for procuring and exporting the samples.

Allocations were awarded competitively based on several criteria, including the likelihood that the projects will effectively demonstrate the benefits of the U.S. product, the applicant’s technical and trade experience, the potential for expanding commercial sales in the market, and the financial and in-kind contributions of applicants and importers.

For more information on the QSP, contact FAS’ Jarrod Jones at (202) 690-4058 or Nancy Hirschhorn at (202) 720-6896, or visit the FAS web site at http://www.fas.usda.gov/mos/programs/QSP.asp

A list of recipients follows.

Fiscal Year 2008 Quality Sample Program Allocations

APPLICANT

ALLOCATION

 

 

Alaska Seafood Marketing Institute

 

China

$28,000

American Soybean Association

 

China

$75,000

Pakistan

$40,000

Worldwide

$75,000

U.S. Grains Council

 

Latin America

$19,800

U.S. Wheat Associates

 

Morocco

$46,000

U.S. Livestock Genetics Export Inc.

 

China

$46,750

Russia

$75,000

American Sheep Industry Association

 

China

$165,000

Eastern Europe

$35,000

India

$75,000

Mexico

$10,000

Western Europe

$85,000

California Tomato Export Group

 

Central America

$30,000

Cherry Marketing Institute

 

United Kingdom

$30,000

Cranberry Marketing Committee

 

EU

$48,000

Mexico

$12,000

Korea

$12,000

Ginseng Board of Wisconsin

 

China

$50,000

Japan

$10,000

Taiwan

$10,000

Hop Growers Of America

 

Worldwide

$2,500

Mohair Council of America

 

China

$60,000

India

$10,000

Mexico

$26,000

South Africa

$25,000

South America

$20,000

Southeast Asia

$15,000

Western Europe

$40,000

National Potato Promotion Board

 

China

$25,000

Dominican Republic

$5,000

Honduras

$5,000

Indonesia

$15,000

Japan

$45,000

Korea

$30,000

Malaysia

$40,000

Mexico

$20,000

Nicaragua

$10,000

Philippines

$40,000

Sri Lanka

$10,000

Thailand

$40,000

Uruguay

$10,000

TOTAL

$1,471,050

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PR 0098-08