Section 12 - Measures of Success

As with any major undertaking where public funds are expended, it will be important for the Centennial of Flight Commission and its partners to be able to judge the success of the commemoration. Because the events and products of the 2003 celebration will be diverse and, in some cases global in scope, the measures of success of the commemoration will also be varied. The following are proposed measures of success:

Attendance:

• Level of attendance at major events. Did it meet or exceed expectations?
  

EVENT	PROJECTED ATTENDANCE	ACTUAL ATTENDANCE
Centennial of Flight Celebration, Kitty Hawk, N.C., December 13 -17, 2003.	65,000
Inventing Flight:  Dayton 2003 Expo, Dayton, Ohio, July 3-20, 2003.	600,000
American Institute of Aeronautics and Astronautics International Air and Space Symposium and Exposition, Dayton, Ohio, July 14-17, 2003.
First Flight Centennial Pavilion, Kitty Hawk, N.C., March-December 2003.	600,000
Wright Brothers Gala Series, various locations, North Carolina, 2003.
Experimental Aircraft Association AirVenture Oshkosh, Oshkosh, Wis., July 29-August 4, 2003.
National Air and Space Museum:  The Wright Brothers and the Invention of the Aerial Age exhibit, 2003.
Aviation World's Fair 2003,  Newport News/Williamsburg International Airport, Newport News, Va., April 7-27, 2003.
Library of Congress, "Dream of Flight" exhibition, Washington, D.C., 2003.	50,000 to 100,000
U.S. Air Force Museum, Ultralight Fly-In,  Dayton, Ohio, June 27-30, 2003.	10,000
U.S. Air Force Museum, Hot Air Balloon Rally and Night Glow, Dayton, Ohio, July 4-6, 2003.	30,000
U.S. Air Force Museum, World's Largest Airship Meet, Dayton, Ohio, July 11-13, 2003.	30,000
U.S. Air Force Museum, Dayton Air Games, Dayton, Ohio, August 15-17, 2003.	75,000 to 100,000
U.S. Air Force Museum, Giant Scale Model Radio Controlled Aircraft Fly-In, Dayton, Ohio, August 29-31, 2003.	20,000
U.S. Air Force Museum, Dawn Patrol Rendezvous Fly-In, Dayton, Ohio, September 12-14, 2003.	50,000
U.S. Air Force Museum, U.S. Scalemasters Radio Controlled Aircraft Championship, Dayton, Ohio, September 24-28, 2003.	10,000

Media Coverage:

• Level of press coverage at major events and news conferences. Did it meet or exceed expectations?

Numbers and Metrics:

• The total number of entries on the Centennial of Flight Commission's calendar.
• The total number of hits on the Centennial of Flight Commission's Web site.
• Volume of sales of publications.
• The number of requests for publicly available free publications, posters, etc.
• Level of interest in items such as commemorative coins.

Events:

• The total number of states hosting centennial events.

Spin off:

• Is there renewed interest in invention, aviation, science and technology?
• Are more young people inspired to pursue careers in aviation and aerospace?
• Did the centennial re-ignite the spirit of the global aerospace industry?
• Did the centennial raise worldwide awareness of the importance of the industry?
  

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