People QuickFacts Southaven Mississippi Population, 2006 estimate 41,295 2,910,540 Population, percent change, April 1, 2000 to July 1, 2006 42.6% 2.3% Population, 2000 28,977 2,844,658 Persons under 5 years old, percent, 2000 7.6% 7.2% Persons under 18 years old, percent, 2000 27.2% 27.3% Persons 65 years old and over, percent, 2000 8.8% 12.1% Female persons, percent, 2000 51.2% 51.7%  White persons, percent, 2000 (a) 90.3% 61.4% Black persons, percent, 2000 (a) 6.7% 36.3% American Indian and Alaska Native persons, percent, 2000 (a) 0.3% 0.4% Asian persons, percent, 2000 (a) 0.7% 0.7% Native Hawaiian and Other Pacific Islander, percent, 2000 (a) 0.0% Z Persons reporting two or more races, percent, 2000 0.8% 0.7% Persons of Hispanic or Latino origin, percent, 2000 (b) 2.3% 1.4%  Living in same house in 1995 and 2000, pct 5 yrs old & over 47.5% 58.5% Foreign born persons, percent, 2000 2.2% 1.4% Language other than English spoken at home, pct age 5+, 2000 4.4% 3.6% High school graduates, percent of persons age 25+, 2000 82.6% 72.9% Bachelor's degree or higher, pct of persons age 25+, 2000 14.3% 16.9% Mean travel time to work (minutes), workers age 16+, 2000 24.1 24.6  Housing units, 2000 11,462 1,161,953 Homeownership rate, 2000 72.3% 72.3% Median value of owner-occupied housing units, 2000 $91,400 $71,400  Households, 2000 11,007 1,046,434 Persons per household, 2000 2.62 2.63 Median household income, 1999 $46,691 $31,330 Per capita money income, 1999 $20,759 $15,853 Persons below poverty, percent, 1999 6.7% 19.9%     Business QuickFacts Southaven Mississippi Wholesale trade sales, 2002 ($1000) 1,059,061 19,215,751 Retail sales, 2002 ($1000) 480,702 25,017,531 Retail sales per capita, 2002 $14,527 $8,728 Accommodation and foodservices sales, 2002 ($1000) 54,768 5,486,105 Total number of firms, 2002 2,532 187,602 Black-owned firms, percent, 2002 F 13.3% American Indian and Alaska Native owned firms, percent, 2002 F 0.4% Asian-owned firms, percent, 2002 F 1.6% Hispanic-owned firms, percent, 2002 F 0.7% Native Hawaiian and Other Pacific Islander owned firms, percent, 2002 F 0.1% Women-owned firms, percent, 2002 18.0% 25.1%      Geography QuickFacts Southaven Mississippi Land area, 2000 (square miles) 33 46,906 Persons per square mile, 2000 857.8 60.6 FIPS Code 69280 28 Counties DeSoto County (a) Includes persons reporting only one race. (b) Hispanics may be of any race, so also are included in applicable race categories. FN: Footnote on this item for this area in place of data NA: Not available D: Suppressed to avoid disclosure of confidential information X: Not applicable S: Suppressed; does not meet publication standards Z: Value greater than zero but less than half unit of measure shown F: Fewer than 100 firms Source: US Census Bureau State & County QuickFacts