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News Release

FOR IMMEDIATE RELEASE
Wednesday, May 7, 2008

Contact: OPHS Press Office
202-205-0143

AIDS.gov Goes 2.0: Government HIV/AIDS Website Now Features a Blog, Podcasts, and More

Washington, DC— The HHS Office of HIV/AIDS Policy announced today that the Web site AIDS.gov, a gateway to all federal domestic HIV /AIDS information and resources, now has an innovative look and feel that incorporates a blog, podcasts, and other new media tools.

The blog (http://blog.aids.gov), one of AIDS.gov’s latest features, focuses on using new media -- interactive forms of communication based on the Internet – in the fight against HIV/AIDS. The blog addresses topics such as podcasts, social networks (e.g MySpace and Facebook), mobile phone text messaging, and Web site usability and accessibility.

HHS, which hosts AIDS.gov, developed the site with input from public health experts, representatives of HIV/AIDS service organizations, federal employees, people living with HIV/AIDS, and the general public. AIDS.gov was first launched on Dec. 1, 2006, which is World AIDS Day.

“As we approach the 27th year of this epidemic, new media tools are an effective and interactive way to deliver information to and engage with AIDS service providers, health departments, federal partners, community partners, and the general public,” said Miguel Gomez, director of AIDS.gov

Visitors to AIDS.gov can listen to and view a monthly podcast series, Conversations on AIDS.gov, directly on the site, as well as download episodes. Each episode features a brief interview with a government official about topics impacting the lives of people living with, or at risk for, HIV/AIDS. The address is http://www.aids.gov/podcast/aids_podcast.html.

One of AIDS.gov’s other added features is that visitors can subscribe to an RSS feed to receive updates when new information is added to the site. This enables subscribers to have information delivered to them, instead of having to constantly check the site for it.

AIDS.gov’s new design helps visitors navigate through a wealth of HIV/AIDS resources. The site includes the latest HIV/AIDS news, basic HIV/AIDS information, information on prevention, education, treatment, and care resources.

Many HHS agencies collaborate to make AIDS.gov a user-friendly, accessible, and helpful source of information. Non-HHS partners include the Department of Housing and Urban Development, the Department of Veterans Affairs, the White House Office of National AIDS Policy, and the State Department’s Office of the U.S. Global AIDS Coordinator.

“AIDS.gov is a key source for federal domestic HIV/AIDS information. The site’s new look and feel, and improved navigation, enhances our ability to reach the country with critical HIV prevention, testing, treatment, and research messages and resources,” said Christopher H. Bates, acting director of HHS’ Office of HIV/AIDS Policy.

To learn more, visit: www.AIDS.gov

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Note: All HHS press releases, fact sheets and other press materials are available at http://www.hhs.gov/news.

Last revised: August 29, 2008