Tools
SurveysWhat Is a Survey?A standardized list of questions that may be administered formally or informally by mail, telephone, Internet, or in person to collect specific information from multiple individuals. MPA ApplicationThe application of a survey or use of survey techniques in an MPA may target a specific type of information that a manager may need to know when making program and policy decisions. It also can be a general way to get a better understanding of a community's attitudes, perceptions, and beliefs. For example, some managers want to understand the distribution of use in an area in order to make decisions regarding resource management. A survey can be used in gathering the data needed to justify and explain resource decisions. Another survey may want to find out how the public perceives the institutions that govern resource use. The information obtained from this type of survey can assist in the overall strategic goals and direction of an organization. Expertise NeededTechnical assistance from a skilled survey designer is essential and will improve the usefulness of the responses. More informal surveys may not require the highest level of expertise; however, some skill is needed to enter and analyze data. An expert should also be consulted to help determine the most appropriate survey type and sample methods based on the goals and resources available. Advantages
Limitations
Case Studies
Additional ResourcesArticles and Books Rea, L. M. and R. A. Parker. 1997. Designing and Conducting Survey Research. San Francisco: Jossey-Bass. Web Sites Survey
Research Brochures
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