Module 1, Lesson 1: How Users View and Use Web Sites (1 of 6)

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Web Content Design and Evaluation

Module 1: Introduction and Overview

Module 2: Determining Your Target Audience

Module 3: Developing Goals and Objectives

Module 4: Content and Accessibility

Module 5: Web Site Marketing

Module 6: Evaluation and Realistic Expectations

Module 7: Automated and On-line Survey Methods

Module 8: Surveys and Other Indicators of Effectiveness

Module 9: Making the Process Continuous

Web Content Design and Evaluation

How Users View and Use Web Sites (1 of 6)

The speed of the Internet has changed the way people receive information. It combines the immediacy of broadcast media with the in-depth coverage of newspapers. Web users access the Internet to learn about general issues as well as access specialized and technical information.

The Internet Combines Elements of Other Media

Internet usage is at an all-time high. Almost 100 million U.S. adults are now going on-line every month, according to New York-based Mediamark Research.

Coastal Services Center

National Oceanic and Atmospheric Administration

How Users View and Use Web Sites (1 of 6)