Module 9, Lesson 1: Revisions and Continuous Improvement (1 of 4)

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Web Content Design and Evaluation

Module 1: Introduction and Overview

Module 2: Determining Your Target Audience

Module 3: Developing Goals and Objectives

Module 4: Content and Accessibility

Module 5: Web Site Marketing

Module 6: Evaluation and Realistic Expectations

Module 7: Automated and On-line Survey Methods

Module 8: Surveys and Other Indicators of Effectiveness

Module 9: Making the Process Continuous

Web Content Design and Evaluation

Revisions and Continuous Improvement (1 of 4)

After you have developed your Web site, you should have a mechanism in place to ensure needed changes take place. Organizations need to be responsive to the information contained in user surveys, Web site metrics, as well as to the more subtle indicators of Web site effectiveness such as changing media coverage.

Your organization should be responsive to indicators of Web site effectiveness.

Generally there will be two types of revisions you will need to make: content revisions, and interface and design revisions.

Coastal Services Center

National Oceanic and Atmospheric Administration

Revisions and Continuous Improvement (1 of 4)