ALCOAST 145/08 COMDTNOTE 5760 SUBJ: COAST GUARD MUTUAL ASSISTANCE FUNDRAISING CAMPAIGN 1. BEGINNING APRIL 1ST, MEMBERS OF THE COAST GUARD COMMUNITY WILL BE ENCOURAGED TO GIVE GENEROUSLY TO COAST GUARD MUTUAL ASSISTANCE (CGMA) THROUGH ITS ANNUAL FUND-RAISING CAMPAIGN. 2. CGMA IS THE COAST GUARDS OWN FINANCIAL RELIEF ORGANIZATION. WITH A LEGACY DATING BACK TO 1924, CGMA PROVIDES US ALL (MILITARY, CIVILIAN AND AUXILIARY) A PRACTICAL WAY TO HELP ONE ANOTHER IN TIMES OF PERSONAL FINANCIAL NEED. WHETHER RESPONDING TO AN UNPRECEDENTED NATURAL DISASTER LIKE HURRICANE KATRINA OR TO THE THOUSANDS OF INDIVIDUAL CIRCUMSTANCES THAT ARISE EACH YEAR, CGMA HAS DEMONSTRATED ITS EFFECTIVENESS IN GETTING TIMELY AND PRACTICAL FINANCIAL HELP TO THOSE WHO NEED IT. 3. THE CAMPAIGN THEME THIS YEAR IS "YOUR CONTRIBUTION COUNTS!" EVERY DOLLAR YOU GIVE HELPS ENSURE THAT CGMA WILL CONTINUE TO BE THERE TO HELP A SHIPMATE OR COWORKER THROUGH DIFFICULT FINANCIAL STRAITS. THANKS TO YOUR CONTRIBUTIONS, MORE THAN 5,600 COAST GUARD INDIVIDUALS AND FAMILIES RECEIVED FINANCIAL ASSISTANCE TOTALING OVER 4.1 MILLION DOLLARS IN INTEREST-FREE LOANS AND FINANCIAL GRANTS DURING THE PAST YEAR. 4. I ENCOURAGE BROAD SUPPORT FOR THIS YEARS CAMPAIGN. OUR GOAL IS TWOFOLD: (1) TO ENSURE THAT EVERYONE IN THE COAST GUARD COMMUNITY IS AWARE OF CGMA AND THE ASSISTANCE IT CAN PROVIDE FOR THOSE WHO NEED IT AND (2) TO PRESENT THE OPPORTUNITY TO CONTRIBUTE TO THIS WORTHWHILE ORGANIZATION. DURING THE COURSE OF THE CAMPAIGN, UNIT KEY WORKERS WILL CONTACT MILITARY MEMBERS AND CIVILIAN EMPLOYEES LOCALLY. SELECTED RESERVE MEMBERS, RETIRED MILITARY MEMBERS AND MEMBERS OF THE COAST GUARD AUXILIARY WILL BE CONTACTED SEPARATELY BY DIRECT MAIL. 5. ADMIRAL ALLEN MADE THE STATEMENT RECENTLY THAT WE ARE NOT ONLY MARITIME GUARDIANS. WE ARE EACH OTHERS GUARDIANS. CGMA HAS PROVEN ITS EFFECTIVENESS IN HELPING US LOOK AFTER OUR OWN. PLEASE JOIN ME IN HELPING ENSURE THAT IT CONTINUES TO PERFORM ITS VITAL ROLE WITHIN THE COAST GUARD COMMUNITY. 6. FOR MORE INFORMATION ABOUT CGMA, TALK WITH YOUR CAMPAIGN KEY WORKER, CONTACT A LOCAL CGMA REPRESENTATIVE OR VISIT THE CGMA WEB SITE: WWW.CGMAHQ.ORG. 7. RADM CLIFFORD I. PEARSON, ASSISTANT COMMANDANT FOR HUMAN RESOURCES, SENDS. 8. INTERNET RELEASE AUTHORIZED.