U.S. CENTENNIAL OF FLIGHT COMMISSION SIGNS LICENSING AGREEMENT WITH SPIN MASTER TOYS
Toy maker will promote 100 years of powered flight in
retail outlets across America
Washington,D.C.
Nov.5, 2002
The Centennial of Flight celebration, which
will officially take flight in less than two months, soon will land
in retail outlets across America and Canada as the result of a licensing
agreement between the U.S. Centennial of Flight Commission and Spin
Master Toys. Under the terms of the agreement, Toronto-based Spin
Master Toys, one of the fastest growing toy manufacturers in the
world, will have the right to license and use the U.S. Centennial
of Flight Commission logo in connection with the design, manufacture,
advertisement, promotion and sale of certain products to commemorate
the 100th anniversary of the Wright brothers' first flight.
Spin Master Toys was founded in 1994 and quickly
grew from a start-up company to an international superstar. The
company develops, manufactures, markets and distributes its own
toy products around the world and has several well-known brands,
including Air Hogs, Metal Maxx and Shrinky Dinks. (www.spinmaster.com)
Spin Master currently has plans for an integrated
in-store display program and account-specific promotions in conjunction
with the centennial of flight.
"Our Air Hogs toys are intricately designed
to fascinate children with flight. Working with the U.S. Centennial
of Flight Commission will allow us to combine our efforts, expanding
our reach and hopefully captivating kids of all ages," said
Anton Rabie, President and Co-Founder of Spin Master.
"We hope to inspire a spirit of inventiveness
and passion in children throughout the Centennial year," said
Sherry Foster, executive director of the U.S. Centennial of Flight
Commission. "We are looking forward to working with Spin Master
to reach children across the United States and Canada."
The U.S. Centennial of Flight Commission is
coordinating a national outreach campaign for the Centennial of
Flight: Born of Dreams - Inspired by Freedom commemoration, and
advising the President, Congress and federal agencies on the most
effective ways to encourage and promote national and international
participation in 2003. (www.centennialofflight.gov)
Contact:
Christian Markow
U.S. Centennial of Flight Commission
804.675.8153