eptember 2000 will be observed as National Alcohol and Drug Addiction Recovery Month to promote the importance and effectiveness of substance abuse treatment. This kit has been developed by the Substance Abuse and Mental Health Services Administration's Center for Substance Abuse Treatment to help you promote the importance and effectiveness of substance abuse treatment and the benefits of getting help for adolescents with substance abuse problems.
       

hese materials will help you reach people and groups in your community such as policymakers and health insurers, health professionals who serve adolescents, schools and the education community, professionals in the juvenile justice and family court systems, community-based organizations serving youth, businesses that employ youth, parents and families, and other consumers.  Through your efforts, we can help adolescents get the treatment they need and support their recovery from alcohol and drug addiction. Working together, we can accomplish the theme of this year's Recovery Month—Recovering Our Future: One Youth at a Time.
        
 

Promotional Event Ideas — Suggestions to get you started with planning activities to publicize and commemorate this month.

Sample Press Release — A guide for writing your own news releases about special activities your organization is planning to promote Recovery Month.

Sample Media Advisory — An opportunity to express a strong opinion on a particular issue. Tailor this sample as appropriate or use it as a guide for your own article.

Sample Op-Ed Article — An opportunity to express a strong opinion on a particular issue. Tailor this sample as appropriate or use it as a guide for your own article.

Radio PSA Scripts — Announcer-read public service announcement scripts promoting Recovery Month and adolescent substance abuse programs that can result in free air time.

Sample Proclamations — Two different versions that allow you to tailor a proclamation that can be issued by mayors, governors, or other leaders to promote and encourage support of Recovery Month in your city, community, or state.

Logo Sheet — Camera-ready artwork of the official logo for National Alcohol and Drug Addiction Recovery Month is provided for customization of your materials.

Letterhead — Make as many copies as you need for your Recovery Month-related correspondence.

Several fact sheets are provided to equip you with information about adolescent substance abuse and treatment that will help advance your outreach to key audiences. These fact sheets include key statistics, suggestions on how to get involved, and lists of additional resources to help support your efforts to promote National Alcohol and Drug Addiction Recovery Month to various audiences in your community.

• Getting the Facts About Adolescent Substance Abuse and Treatment

• Health Policymakers and Insurers

• Health Professionals Who Serve Adolescents

• Schools and the Education Community

• Juvenile Justice and Family Court Systems

• Workplace

• Community-Based Organizations Serving Youth

• Parents and Families

Allied Organizations — A comprehensive list of groups affiliated with this year's National Alcohol and Drug Addiction Recovery Month observance.

Clearinghouses

Web Sites

Additional Resources
A list of relevant clearinghouses and resource centers; Internet addresses of related online Web sites; and the addresses, telephone numbers, and Web sites of pertinent national organizations.

State Substance Abuse Directors — A list of state alcohol and drug abuse contacts for regional information and support.

Diversity Resources — A list of national organizations that are focused on diverse populations and multicultural efforts

Evaluation Form — A form to collect a summary of your Recovery Month activities and comments on the usefulness of these kit materials. Your input is essential to ensuring continuation and improvement of Federal education initiatives about substance abuse treatment.