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Proactive Public Communication Roundtable Will Meet June 19

Proactive Public Communication Roundtable
June 19, 2008, 9:30 am EDT

***Please note that there has been a change in location***
Federal Deposit Insurance Corporation
L. William Seidman Center Meeting
Room A 1001 N. Monroe St
Arlington, VA 22226

Register Here: http://govdelivery.com/usergroups/federal_june08/index.html

Join us for the latest information on improving government-to-citizen communication and citizen satisfaction through email subscription and website technologies.

At this conference you will:

  • Hear how the FDA utilizes email subscription management to improve communications and website metrics.
  • Hear about best practices for maximizing subscriptions and leveraging your website to improve traffic.

Who should attend:

  • Federal Agency E-Government Team Members (Web Managers, Web Content Managers, and others)
  • Communications and Public Affairs Staff
  • Information Technology Staff and Webmasters

Agenda

Time

Activity

9:30am - 9:45am

Registration & Breakfast

9:45am - 10:45am

Welcome & Overview
Ron Oberbillig - Chief Operating Officer, FCG

Maximizing the Use of Email Updates on Federal Websites
Kris Mejia - Public Health Advisor, FDA

  • FDA Web Objectives
  • Recent Redesign Process
  • Enterprise Email Communication (Roll out & Results)

10:45am - 11:00pm

Break

11:00am - 11:45am

Maximizing Subscribers - Updated Best Practices for Increasing Sign-Up Rates
Scott Burns - CEO/Founder, GovDelivery, Inc.

  • 5 Common Mistakes and How to Avoid Them
  • The Power of Cross- Promotion
  • New Collaboration Trends & Agency Reach

11:45am - 12:00pm

Q&A on Government-to-Citizen Communication

 
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