Ballet," is a new public service
announcement from the Federal Trade
Commission on behalf of the Partnership for Healthy Weight
Management. With more than 97 million U.S.
adults overweight or obese, it is important to
communicate that miracle cures for obesity simply
do not exist. And, with more than $30 billion
being spent on weight loss products and services
each year, consumers should know that there are
strategies and tools available to help them
"Water Ballet" depicts
six obese men and women performing synchronized
swimming to the music of Strauss. The positive,
energetic, and empowering images are accompanied
by a responsible message about the importance of
setting realistic weight-loss goals and the
benefits of a sustained modest weight loss. This
compelling 30-second piece offers consumers
beginning a weight-loss program a free brochure,
Setting Goals for Weight Loss [TEXT]
Watch, listen or read to the
30-second Public Service Announcement for the
Partnership for Healthy Weight Management.
the Script of the PSA.
the Video of the
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to the Audio
from the PSA.
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