House Democrats are responding to last week’s complete and utter meltdown by overhauling their communications strategy. They’re obviously in need of a change after taking the heat on this, this, this, this, this, this AND definitely that. Or, if you don’t have time to look at all those, this will do.
Democrats kicked off their effort to communicate what exactly it is they think they’ve been doing for the last 9 months yesterday at a pizza party where which “top advisers to the party’s leadership called on every Democratic lawmaker to amplify domestic accomplishments, from raising the minimum wage to expanding college aid, in a series of events back home in their districts.”
Democrats do their best to spin the new communications plan as a means to “brag about their accomplishments,” but the frustration engendered by record low approval ratings and a series of legislative setbacks clearly shows. A Democrat aide told CNN: “We put in long hours over the last 9 months. …We need to communicate that. We can walk and chew gum at same time. Now is the time you take in the fall to communicate that.”
Also worth nothing, in today’s Boston Globe, under the headline, “Tsongas’s slim victory signals a derailed Congress,” Washington bureau chief Peter Canellos writes about the lessons of last week’s stunning near-victory by Republican Jim Ogonowski in a solidly Democrat district in Massachusetts: “…[T]here are very few people outside the Democratic leadership who believe that Congress is on the right track. … It now seems as though the Republicans … have regained some of their political footing.”
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Tagged as: General
Posted 23 Oct 2007