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Cars Europe EV Sales

Published on December 2nd, 2014 | by Zachary Shahan

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Europe Electric Vehicle Sales (October)

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December 2nd, 2014 by Zachary Shahan 

Originally published on EV Obsession.

As always, let me note that these numbers are not official, comprehensive, or accurate. Nobody reports official, comprehensive EV sales numbers for Europe, and it’s even very hard to find a single country that comprehensively reports them. Nonetheless, Jose Pontes puts in a lot of work to track down EV sales numbers for a large number of countries, and the numbers below come from his latest monthly roundup for Europe.

Being close to the end of the year, the top two positions look set for the year as a whole, barring something shocking. The Mitsubishi Outlander Plug-in has a strong lead at #1, and the Nissan LEAF is safely in the #2 spot.

#3, 4, and 5 are still very close, however. The Tesla Model S, BMW i3, and Renault Zoe have been swapping places here and there, and they ended October with minimal difference between them (7280, 7400, and 8164 European sales, respectively).

For the month of October, which seems like ages ago now, the Mitsubishi Outlander Plug-in was far ahead of the pack (2065 sales, 24% of the market). Second, this month, was actually the Renault ZOE (1320, 15%) rather than its more well-traveled cousin, the Nissan LEAF (14%, 1209). The BMW took the #4 spot with 745 sales and 9% market share, while the Volvo V60 Plug-in landed #5 with 544 sales and 6% market share.

You might notice that the Tesla Model S was way down the list, but this is presumably because of Tesla’s odd delivery schedule, which sees cars shipped to North American customers one month, European customers another month, and Asian customers yet another month. It is part of being a small manufacturer and one that is supply constrained, and it’s why Tesla isn’t eager to release monthly sales figures by country (the media would spin all kinds of distracting disco music out of that).

Be sure to scroll on the chart above to see the full thing, and click on the “YTD” tab to see 2014 sales/registrations through October. Here’s the table:

Model Oct 2014 YTD Oct 2014 EV Market Share 2014 EV Market Share
Audi A3 e-Tron 15 265 0% 0%
Bollore Bluecar 120 1008 1% 1%
BMW i3 745 8164 9% 10%
BMW i8 170 634 2% 1%
BYD e6 4 47 0% 0%
Chevy Volt 1 63 0% 0%
Citroen Berlingo EV 10 134 0% 0%
Citroen C-Zero 37 588 0% 1%
Ford Focus Electric 4 203 0% 0%
Goupil G3 41 338 0% 0%
Kia Soul EV 89 219 1% 0%
Mitsubishi i-MiEV 65 588 1% 1%
Mitsubishi Outlander PHEV 2065 16952 24% 22%
Nissan e-NV200 45 323 1% 0%
Nissan Leaf 1209 12363 14% 16%
Opel Ampera 22 501 0% 1%
Peugeot iOn 80 519 1% 1%
Peugeot Partner EV 10 251 0% 0%
Porsche Panamera S E-Hybrid 38 587 0% 1%
Renault Fluence ZE 6 98 0% 0%
Renault Kangoo ZE 400 3214 5% 4%
Renault Twizy 223 2009 3% 3%
Renault Zoe 1320 7400 15% 10%
Smart Fortwo ED 351 2108 4% 3%
Tesla Model S 166 7280 2% 9%
Toyota Prius PHEV 60 717 1% 1%
Volvo V60 PHEV 544 4378 6% 6%
VW e-Golf 419 2119 5% 3%
VW e-Up! 465 4707 5% 6%
VW Golf GTE 17 113 0% 0%
Total 8741 77890 100% 100%
PHEV Total 2917 23945 33% 31%
100% Electric Total 5824 53945 67% 69%

See last month’s European EV sales update for more.

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About the Author

spends most of his time here on CleanTechnica as the director/chief editor. Otherwise, he's probably enthusiastically fulfilling his duties as the director/editor of Solar Love, EV Obsession, Planetsave, or Bikocity. Zach is recognized globally as a solar energy, electric car, and wind energy expert. If you would like him to speak at a related conference or event, connect with him via social media. You can connect with Zach on any popular social networking site you like. Links to all of his main social media profiles are on ZacharyShahan.com.


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  • Richard Mason

    The phev is the only EV that can tow a real load rated at 1500kg and two ton capable on battery only to 110 kmh
    Local towing to 25 k range
    With 90 kmh hybrids mode 11 liter 100

  • Joseph Dubeau

    Zach, I think the Mitsubishi Outlander PHEV is competing with the Model X.
    It sales in Europe are any indication, it will do well in the U.S.

    • http://zacharyshahan.com/ Zachary Shahan

      Agreed. Both should be hitting the US market around the same time. I imagine the X will do quite a bit better, but if the Outlander has the right price tag (and supply is there to meet demand), it could actually be up there at LEAF numbers in my book. Imagine a lot of people would really like that vehicle.

  • Nigel Harris

    I’m a Mitsubishi PHEV owner, in the UK. It’s a car I’ve been wanting someone to make for many years – a four wheel drive SUV format with enough battery range to operate as a 100% electric vehicle for my daily commute and the usual short trips around town, but also capable of a 300 mile journey without any fuss.

    I believe it has been especially popular in the Netherlands where tax incentives for PHEVs are especially generous. But here in the UK it is priced identically with its diesel equivalent (at least for the entry level model) and has substantial tax savings, especially for London-based company car owners.

    • Marion Meads
      • Bob_Wallace

        It’s not a giraffe.

        Looks like a crossover to me. If you need to assign a label in order to be critical. In the comment ” a four wheel drive SUV format”.

        Try to get your inner brat under control.

        • Marion Meads

          What a creative way of calling someone like me a brat. Your comment is inappropriate and should be deleted. The answer by “No Way” below is more civilized and answer satisfactorily my question of why do they consider the Outlander to be a car. Zachary’s response of why he avoided the term EV is also good.

          • Offgridman

            You may not like it, but your hyper criticism of companies, pictures, articles, descriptions, and comments makes his description quite apt.
            To make it even worse when someone takes the time to correct your misconceptions you never bother to even respond, much less have the manners to offer up a thank you.
            To anyone that hangs out here regularly it is quite obvious that you are the resident whiner, which to your own self deception might seem like it is needed, but really does nothing towards contributing to the conversation.
            The other day it was considered possible to congratulate you for finally making a positive comment towards Tesla, but realizing it wouldn’t be acknowledged the time wasn’t taken, so here it is now.
            Your constant negativity makes me want to pity you for having such an unhappy life, but there’s no way to tell if that is true, perhaps taking it out on this site is your form of therapeutic release, and the people in your real life interactions get treated much better. One would certainly hope so.
            Have a great day.

      • No way

        Yes, it’s a car. And in Europe a “truck” that is used as a car, registered as a car and allowed to be driven by people with a driving license is a car. Just like a minibus (under 8 passangers) is a car and a delivery van is a car.
        And SUVS’s, CUVS’, Crossovers, city cars, compact cars, sedans, station wagons etc. are also cars. :)

        Semi-heavy trucks and heavy trucks are not cars though. Nor are busses with higher passenger capacity. Nor mopeds/motorcycles (even though some are allowed to be driven with only a regular driving license). :)

      • http://zacharyshahan.com/ Zachary Shahan

        Maybe I’ve been living in Europe too long. :)

        Honestly, though, I try to avoid using “electric vehicle” because that should be inclusive of electric bikes and scooters but we are never referencing them in these sales reports.

    • http://zacharyshahan.com/ Zachary Shahan

      Thanks for that comment. The impression I had in general regarding the vehicle’s appeal, but good to hear from a buyer. If you ever feel like writing up a review, we’d be happy to publish it! zach@importantmedia.org

  • Marion Meads

    The US EV car manufacturers cannot read the mass market demand. Create a CUV or SUV or minivan that has at least a real world 100 mile range or an EREV or PHEV and it will sell like hot cakes at the right price. That is why the Mitsubishi PHEV sells so well because it is like SUV.

    • spec9

      But the stereotype is that they drive smaller cars in Europe. Why are they so interested in an SUV and seem to hate the Volt/Ampera?

      • No way

        You have asked that question before and have gotten the answers.

      • nakedChimp

        it’s a stereotype.
        And for people who can afford a new car in the price range of the Volt/Ampera/OutlanderPHEV.. if they can they take the SUV.. in that regard they’re like any other naked chimp on this planet who wants to show his status to the other chimps around him. ;-)

        • http://zacharyshahan.com/ Zachary Shahan

          clever “self-referencing” :D

      • http://zacharyshahan.com/ Zachary Shahan

        Also, as someone who has lived in Europe for over 6 years, bigger cars (SUVs/CUVs) have increased a great deal since I moved here. Just like ‘Muricans, they want more personal space, want to be bigger and above the other vehicles on the road, and want that status stuff nakedChimp mentioned.

      • SynneGundersen

        I can just speak for my self and I think Ampera is a wonderful car but I did not buy it becouse:
        1. Only four seats
        2. Little space for luggage combined with no possiblility for putting a ski box at the roof (WHY????)
        For me it seem more or less as they do not want too sell it.

    • http://zacharyshahan.com/ Zachary Shahan

      Agreed.

  • David in Bushwick

    So why is the Mitsubishi PHEV proving so popular? Is it a particular country that favors it?

    • No way

      It’s almost been a hit in all countries it’s been sold in, but it’s easy to single out the Netherlands since it sold 40% of those cars this year there. It’s about price level (almost being as “cheap” as the diesel version”) and what you get for your money. Namely a small frame SUV (fairly easy parking and convenient in tighter european cities) which is fairly roomy inside with a green stamp of approval yet without missing out on anything a regular car can do like towing or going down the autobahn at 160 km/h (or more) for a long period of time.

      • http://zacharyshahan.com/ Zachary Shahan

        That last bit is interesting. Didn’t know that.

        • nakedChimp

          Mitsu is a ‘relatively’ small car manufacturer and it’s models get long in the tooth all the time as they can’t churn out fresh designs as often as others.. my take on it anyway.

        • No way

          In 2012 they sold 14,700 Outlanders in Europe (all ICE). In 2013 they sold 25,900 Outlanders about 8,400 of them being PHEV’s or in other word almost all of that 80% increase.

          In 2014 you see it’s already at 17,000 PHEV’s out of 28,500 European Outlander sales up until and including october.
          So still about the same number of ICE’s but a lot of PHEV’s added to that (about 60%! of total Outlander sales being PHEV’s in Europe).
          And becoming the best selling Mitsubishi model in Europe in the process.

        • No way

          Oh… I forgot the comparison to total Mitsubishi European sales so far in 2014.
          The number is 84,000. So one third of their total sales being Outlanders in Europe now and 20%(!) of all sales being the Outlander PHEV.

          • http://zacharyshahan.com/ Zachary Shahan

            That’s awesome. Crazy awesome. Mitsu is struggling big time in the US too, iirc, so hopefully it will build on that EU success and try to really sell the PHEV in the US. There’s plenty of room for it.

    • spec9

      And conversely, why don’t they buy the Opel Ampera/Chevy Volt. Weird.

      • http://zacharyshahan.com/ Zachary Shahan

        Based on the comment from “No way” above, I’d say part of the issue is likely supply. Also, the Volt isn’t really a European model. The Opel Ampera is, but I wonder about how much supply is there.

        Still, as No way noted, the Outlander is a great buy and has a lot of merits stimulating demand. Should finally hit the US in 2015.

      • nakedChimp

        ..if you want/desire/need a SUV that is as ‘green’ as it gets, how is a sedan going to help?

      • onesecond

        It’s the price tag, the Nissan Leaf is much cheaper and even the i3 is cheaper, or you could buy the electric Mercedes B-class for the 38000 Euro. Opel’s brand image is oviously worse than BMW or Mercedes, so they have to be cheaper to sell.

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