Can Fun Fun Fun Fest Stay Texas' Coolest Festival?

Categories: Columns

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Mike Brooks
Sunset at the Black stage during Fun Fun Fun Fest
Compare that to a festival like ACL. It's a popular one to criticize, thanks to its emphasis on Top 40 artists, an unabashed corporate presence and huge crowds, but it's a festival that knows exactly what it is: a big, populist event with mass appeal. Crucially, it books bands that are often made to play big stages, which is just as important as music-snob cred. (It's no coincidence many of the "best" sets at FFF took place in the clubs at night.)

All of which leaves FFF in a curious spot. As the small, accessible festival in Austin, it can make an almost de facto claim to being the best in the state, the one in-the-know fans prefer to its larger counterparts. And, much like the city itself, the festival doesn't really need to be cutting edge in order to keep its status; so long as enough people want to be there, it can coast on its reputation. No doubt people will be more than ready to shell out for tickets again in 2015, and it's safe to say the future of FFF is secure for years to come.

What's harder to predict, however, is whether it will remain the "cool" festival it's been in recent years or whether it will become just another of the many that Austin has to offer. Chances are it will be the latter. As ACL has demonstrated, simply being a good or even great event is no guarantee of being the "it" festival. Some of that depends on what direction organizers try to take FFF in the coming years -- will they try to keep it small, or continue to grow it? It may not be quite the same festival it once was, but as this year's growing pains reinforced, it's a ways off from moving up to the next tier.

The fact of the matter is that, whether you're a band or a music festival, it's hard to maintain a buzz. Without that spontaneous, low-expectations energy, some of the magic gets lost. And as ACL and SXSW can attest, there's always another upstart to come and steal your thunder.

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Mike Brooks

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1 comments
Nope
Nope

Not the festival's fault? Sorry, had they given me the option to receive my passes by mail (like every other year I've been) this wouldn't have been an issue. Having thousands of people hit an understaffed will call line was the issue. This solely falls on the festival and those who run it.


Letting people in without checking passes is not an answer either -- I mean good for those who got in just in time to see Judas Priest or whatever, but that does nothing for me and the thousands of others who stood in line for 3+ hours and missed our favorite acts.


Fuck Transmission. 

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