David Ogilvy is considered the father of advertising… Here are 5 of his famous aphorisms that still hold true in the digital age.
Unsurprisingly, a lot of what Ogilvy had to say back then still applies to the industry today — and it is perhaps even more important to remember some of his soundbites now with technology and the pace of the digital world forcing advertisers to be faster, more agile and more creative in real time.
Read more from the source: Digiday