Week two of this quick start guide focuses on how to motivate and engage your team towards B Corp certification.

By incorporating as a benefit corporation, entrepreneurs can protect their mission by elevating their company’s core social and environmental values to the status of law.

Welcome to week three of the six-week, turbocharged Quick Start Guide to becoming a Certified B Corporation. Week one focused on getting a baseline assessment of your social and environmental performance, and week two focused on motivating your team towards B Corp certification. Week Three: Create an action plan Time estimate: One to three hours OBJECTIVE: After you have identified your core project team, work with them to set...

Last year, the e-commerce site Etsy decided to...

The next generation of workers is demanding more than a paycheck—they want a purpose. A recent Brookings Institute report states that, “Almost two-thirds (64 percent) of millennials said they would rather make $40,000 a year at a job they love than $100,000 a year at a job they think is boring.” [...]

Maureen McHugh, Vice President of Operations at Equator Coffees & Teas, talks about the benefits, challenges, and surprises of B Corp certification. What business benefits do you directly attribute to your B Corp certification? The biggest business benefit we can attribute to our B Corp Certification is the fact that we can confidently share with our employees, our supply partners, our local community and our customers that we are...