Education
Graduate to greater results when you reach prospective students on Yahoo
The decision to start, continue or advance an individual’s education can happen at any moment. Yahoo helps education advertisers capture—and even initiate—those moments. With impressive reach among key education audience segments and our advanced advertising solutions, Yahoo can help you go to the head of the class with prospective students.
What can Yahoo do for you?
If you’re in the education industry, advertising on Yahoo can help you:
- Increase awareness: Align your institution or education brand with premium online content experiences to elevate awareness.
- Build leads: Reach the right audiences—at various stages in the decision process—with Yahoo's vast user data and robust targeting solutions.
- Drive enrollment: Convert engaged consumers into students using search, audience modeling, retargeting and other solutions.
Your target audience is on Yahoo
Some of the most highly sought-after audience segments for education advertisers are on Yahoo.
| Audience Segment | Yahoo's Reach |
|---|---|
| Moms | 92% of this audience1 |
| Millennials | #2 online destination, with 94% reach1 |
| Mobile users | 43.9 million people2 |
Let’s partner to build your education advertising solution set
We have a dedicated team across sales, account management and product development focused on the education industry, and we can embed your brand in consumers’ daily habits. Contact your account manager or our sales team today to build an advertising solution that will meet your marketing objectives.
(Source: 1comScore, April 2013; 2comScore MyMetrix Key Measures April 2013)
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