Yahoo Advertising

Yahoo Lifestyle Sites

Yahoo Lifestyle sites draw more than 42 million visitors monthly1, reaching more women other female-focused lifestyle sites. With industry leading editorial, powerful partnerships and an engaged user community, Yahoo Lifestyle properties deliver best-in-class content that’s personalized to each visitor’s interests. To reach active, affluent audiences across screens, introduce your brand to Yahoo Lifestyle sites.

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Yahoo Lifestyle properties attract highly desirable audiences

From health and beauty to love and relationships, Yahoo Lifestyle sites offer relevant, personalized and sharable content across screens. They are a valued source of information and inspiration for key audience segments, including Affluent Millennials with household incomes over $75,000.

Yahoo Property	Reach with Women 25-54²
Yahoo	6.8 million monthly; 91% reach; 2.1 million daily
Yahoo Lifestyle sites	1.5 million monthly

From high-impact branding opportunities to custom, brand-integrated programs, advertising on Yahoo Lifestyle properties places your brand in a valued, trusted content experience. Here are just a few of the advertising options:

Billboard ads: Connect with your audience through a big, bold, beautiful interactive experience.
Advanced creative executions: Catch and hold consumers’ attention with innovative ad formats, dynamic creative and compelling video.
Stream ads: Achieve premium performance advertising at scale with native ads in the personalized Yahoo content stream.
Sponsorships: Align your brand with Yahoo lifestyle content, including premium video, special events and original video programming.

For an overview of advertising options, please visit our ad solutions page. For a complete list of creative specifications for Yahoo properties, consult our ad specs.

Millions of consumers make Yahoo a daily habit. We can help you connect with them. For advertising opportunities on Yahoo Lifestyle sites or other Yahoo properties, contact your account manager or our sales team today.

¹comScore August 2013, 2comScore Plan Metrix, Key Measures, May 2013