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The Los Angeles Times Travel Show attracts 24,000+ affluent and avid travelers.
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Source: Estimated attendance based on prior events.
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The Los Angeles Times Media Group over indexes (147) in reaching households planning to lease a luxury vehicle.
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Source: Scarborough Custom Recontact Study 2012 Release 2
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The Los Angles Times Daily and Sunday editions out-deliver any fashion & style publications in circulation in California. LA Times has a larger circulation in California than Vogue, InStyle and GQ magazine combined.
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Source: AAM 2013.
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The Los Angeles Times Media Group reaches over 5 million new and used vehicle buyers.
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Source: Scarborough Los Angeles Times Custom Recontact Study 2012 Release 2.
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The Los Angeles Times Media Group reaches over 8.6 million Los Angeles consumers every week.
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Scarborough Recontact 2013 Release 2
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The Los Angeles Times Image section has a higher circulation in California than the leading women’s style publications.
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Sources: ABC Publisher's Statements Sept 2013 for L.A. Times, June 2013 Statement for magazines.
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Compared to the average adult in the L.A. DMA, Los Angeles Times readers are 34% more likely to be home owners with HHI $100K+, and 75% more likely to own a home valued at $1 million+.
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Source: Scarborough Los Angeles, CA 2013 Release 2. Los Angeles Times past 7 days print and online audience.
Source: Scarborough Los Angeles, CA 2013 Release 2
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The Los Angeles Times Travel section readers are 33% more likely to have taken 3-4 international trips in the last 3 years than the average adult in the market.
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Source: Scarborough, LA Times Custom Recontact Study 2012 Release 2.
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