Weight loss that works

Forget about past diet failures, the road to weight loss success starts here. Lose It! helps you make the small, manageable changes that lead to big results.

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More than 12 million pounds and counting

Lose It! is designed with one goal - to help you lose weight in a healthy, sustainable way. No magic pills, no crazy diets - just a simple, easy-to-use program that helps you stay in your calorie budget. But don't take our word for it. The results of Lose It! users speak for themselves.

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total pounds lost so far (and counting)
Ascend for Lose It!

Introducing Ascend for Lose It!

We've made it easier than ever for health professionals to coach their clients. With Ascend for Lose It!, coaches can quickly and easily provide the guidance, support and insights needed to help clients achieve their goals.


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