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C.K. Prahalad is Paul and Ruth McCracken Distinguished University Professor of Strategy at the Ross School of Business, The University of Michigan. He is a globally recognized management thinker. Times of London and Suntop Media elected him as the most influential management thinker alive today in 2007. He is coauthor of bestsellers in management such as Competing for the Future, The Future of Competition, and The New Age of Innovation. He has won the McKinsey Prize for the best article four times. He has received several honorary doctorates, including one from the University of London and the Stevens School of Technology. He has worked with CEOs and senior management at many of the world’s top companies. He is also a member of the Board of NCR Corporation, Pearson PLC., Hindustan Unilever Ltd., The World Resources Institute, and The Indus Entrepreneurs (TiE).
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Product Details
Hardcover: 432 pages
Publisher: Pearson FT Press; 1 edition (February 22, 2014)
C.K. Prahalad was Paul and Ruth McCracken Distinguished University Professor of Strategy at the Ross School of Business, The University of Michigan. He was a globally recognized management thinker. Times of London and Suntop Media elected him as the most influential management thinker alive today in 2007. He coauthored bestsellers in management such as Competing for the Future, The Future of Competition, and The New Age of Innovation. He won the McKinsey Prize for the best article four times and received several honorary doctorates, including one from the University of London and the Stevens School of Technology. He worked with CEOs and senior management at many of the world's top companies and was also a member of the Board of NCR Corporation, Pearson PLC., Hindustan Unilever Ltd., The World Resources Institute, and The Indus Entrepreneurs (TiE).
Sadly, the author is deceased. I have always considered him a contender for the Nobel Prize.
I am upset with Amazon for not carrying over reviews from past editions -- new readers are advised to look up older editions of any books if they wish to take advantage of some of the extraordinary material provided by past reviewers. I will not replicate those other reviews -- they are worth finding.
This book review should be read together with my review of Stuart Hart’s Capitalism at the Crossroads: Next Generation Business Strategies for a Post-Crisis World (3rd Edition) which points to several other related books, and Kenichi Ohmae’s book, The Next Global Stage: Challenges and Opportunities in Our Borderless World (paperback) All three are published by Wharton School Publishing, which has impressed me enormously with its gifted offerings.
Here’s the math that I was surprised to not see in the book: the top billion people that business focuses on are worth less than a trillion in potential sales. The bottom four billion, with less than $1000 a year in disposable income, are worth four trillion in potential sales.
In combination, Prahalad and Hart make it clear that business suffers from the same pathologies as the Central Intelligence Agency and other bureaucracies: they are in a rut.
I will end by emphasizing that I believe this author merits the Nobel Peace Prize. As the U.S. Department of Defense is now discovering, its $500 billion a year budget is being spent on a heavy metal military useful only 10% of the time. Stabilizization and reconstruction are a much more constructive form of national defense, because if we do not address poverty and instability globally, it will inevitably impact on the home front.Read more ›
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