Toys R Us is pulling its four collectible dolls based on characters from AMC's hit series "Breaking Bad" after taking heat from a Florida mom who launched a petition campaign last week. The dolls are based on the series about Walter White, a high school chemistry teacher who turns into a crystal meth dealer, and his sidekick Jesse Pinkman.
- Petitioned Toys 'R' Us
This petition was delivered to:
Remove Breaking Bad dolls from their shelves
Multiply Your Impact
Turn your signature into dozens more by sharing this petition and recruiting people you know to sign.
Toys R Us is well known around the world for their vast selection of toys for children of all ages. However their decision to sell a Breaking Bad doll, complete with a detachable sack of cash and a bag of meth, alongside children’s toys is a dangerous deviation from their family friendly values. That’s why I’m calling on Toys R Us to immediately stop selling the Breaking Bad doll collection in their stores and on their website.
Sony Pictures Television has recently partnered with Toys R Us to release a collection of dolls based on the characters from Breaking Bad. The show centers on the story of a high school chemistry teacher who becomes a drug kingpin in order to make ends meet. While the show may be compelling viewing for adults, its violent content and celebration of the drug trade make this collection unsuitable to be sold alongside Barbie dolls and Disney characters.
Parents and grandparents around the world shop at Toys R Us, online and in stories, with their children and should not be forced to explain why a certain toy comes with a bag of highly dangerous and illegal drugs or why someone who sells those drugs deserves to be made into an action figure.
Please sign to join me in asking Toys R Us to stop selling the Breaking Bad dolls and return to the family focused atmosphere for which they are known.
Toys 'R' Us
Sincerely,
[Your name]
Recent signatures
News
-
Victory!
by Susan MyersPetition OrganizerAgain, thank you all so much for supporting this and making it happen! Just rememebr, that if you believe in something, go for it!!! YOU can make it happen!!!!
Thank you,
Susan Schrijver
-
Reached 9,000 signatures
-
It's One Small step!!!! Let's keep this up so Toys R Us stores all over will make this right decision!!!!
by Susan MyersPetition OrganizerThank you ALL for your support!!!!!
http://www.wftv.com/news/news/local/breaking-bad-toys-removed-store-shelves-following-/nhnyD/
-
Reached 6,000 signatures
-
OVER 4000 SIGNATURES!!! THANK YOU EVERYONE!!! LET'S KEEP IT GOING!!
by Susan MyersPetition OrganizerAgain, thank you all so much for your continued support!!!!
-
Reached 4,000 signatures
-
OVER 3000 SIGNATURES!!! LET'S KEEP UP THE GOOD WORK!!!
by Susan MyersPetition OrganizerThank you al SO much for all the support! I hope the Toys R Us will DO THE RIGHT THING and remove this doll from their shelves.
Thank you!!!
-
Reached 3,000 signatures
-
The Today Show!
by Susan MyersPetition OrganizerMy interview was just on the Today Show! I will post video as soon as it is available! Not thank you everyone for your continued support!
-
1000 SIGNATURES REACHED!!!!!
by Susan MyersPetition OrganizerThank you so much EVERYONE for your support! Hopefully Toys R Us will listen to us!
-
Reached 1,000 signatures
-
Let's Keep This Going!
by Susan MyersPetition OrganizerThank you so much everyone for your support on this matter! Maybe Toys R Us will hear our voices and take these dolls off their shelves!!!
Thank you!!!
-
Reached 500 signatures
-
Reached 200 signatures
-
-
Reached 100 signatures
-
Reached 50 signatures
Supporters
Reasons for signing
-
Terri Stover DECATUR, AL
- about 13 hours ago
- Liked 0
Glorifying drugs in any fashion for young people is not "cool." This show was for adults not children, the ultimate target audience for ToysRUs.
REPORT THIS COMMENT: -
ester daly FREEHOLD, NJ
- about 13 hours ago
- Liked 0
IT"S NOT A TOY!
REPORT THIS COMMENT: -
Marilyn Cobb CROSS LANES, WV
- about 14 hours ago
- Liked 0
It's wrong!
REPORT THIS COMMENT: -
j. Dulin Jones STUDIO CITY, CA
- about 14 hours ago
- Liked 0
Glamorizing drug dealing with toys for children is insane and dangerous. Shame on Toys R Us.
REPORT THIS COMMENT: -
Darlene Derington PACIFIC, MO
- about 14 hours ago
- Liked 0
I cannot believe any CEO/parent of toys r us would proudly allow such a horrible toy to be placed in their store for this kind of interaction/entertainment/encouragement of children! Would they let their children or grandchildren play with this? I don't think so! Money hungry!
REPORT THIS COMMENT:
It's sick that a company would design kids toys that glorify the making of meth. It's just as sick to sell them... As my 11 year old daughter just said, "I thought we were suppose to teach kids not to do drugs." Exactly.
My husband and I recently purchased a bike and helmet at your store and were very happy. My children and I used to love going to your store. Your store is child centered and a favorite of children.
HOWEVER, since finding out that you decided to sell breaking bad action figures complete with little toy bags of crystal meth we will NOT be shopping at your store. http://www.toysrus.com/product/index.jsp?productId=34220066&cp=&parentPage=search
Please do not insult my intelligence by telling me this is for adults or “collectors”. You have a choice of what to sell and a responsibility to families and children since your primary target is children.
This product glorifies drug use and makes it fun and normal. Crystal meth is destroying lives all over our country. There really is no excuse for selling this “toy”. I will no longer shop at a store that puts profits above children.
I request that you remove this product from your store.
Thank you,
Carol Mordi
I thought Toys R Us was "where a kid can be a kid." This is totally inappropriate for a kids toy store.
Come on, DRUGS aren't something you PLAY with. I WORKED THE PRISON SYSTEM FOR 30 years and seen what these drugs do to a persons body and mind.
I am stunned that such dolls are made. I never once watched the show because I see nothing entertaining about methamphetamine, or the sleazy world of drugs. Grammy award acting is commendable. I'm sure the show is entertaining for adults. But making kids toys based on it? Sony, what in the world is the matter with you? Have you lost all sense of decency to greed? And any store selling them is even worse. You are directly selling kids. So what if you say they are for 15 year olds and up, Meth, is a highly dangerous and illegal drug. Whether you are 5 or 95, you are promoting something deadly. Maybe this man does this for his family, but what about the thousands and thousands of lives and other families, that are ruined because of this drug? How can you justify the making and selling of toys like this? It boggles my mind. Take them off the shelves in EVERY STORE and tell SONY, BAD BAD MOVE !!!!!!