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Brothers Ben and Eric Kusin make their pitch on Shark Tank. |
It started with a stink.
After one of Ben Kusin's usual smoke breaks and before an important work meeting, he stopped by a gas station for something to freshen up his clothes.
"He had a conversation with the clerk and he suggested Purell and breath mints, but he was worried about his clothes," his brother Eric Kusin says.
After a few minutes of getting nowhere, the clerk told him nothing he wanted was on the shelves. "I don't think what you're talking about has been invented yet," Eric recalls the clerk telling Ben.
So that's when Ben, son of the inventor of the world's smallest chocolate chip cookie, created Reviver, a smell-good swipe used to freshen clothes after a baby's spit-up, a smoke session or really anything else. Eric joined him for the business venture shortly after.
On Friday, the Dallas brothers will present their invention on national television to Shark Tank's famous entrepreneurs, or rather, sharks.
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