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Ben Bradlee: Everything an Editor Should Be

The legendary Washington Post chief, who died on Tuesday at 93, enlivened the newspaper and the nation's capital alike.
Ben Bradlee and Washington Post Publisher Katharine Graham leave court on June 21, 1971, after receiving permission to publish the Pentagon Papers. (AP)

When Ben Bradlee was in the Washington Post newsroom, his presence was palpable even when he seemed to be doing crossword puzzles in his glass office. There was an unmistakable aura about Ben in his long heyday at the Post, from the time he arrived as deputy managing editor in 1965 until he stepped down as executive editor in 1991. I was at the paper for 18 of those years as a reporter, foreign correspondent, and editor, and was acutely aware of how much Ben meant to the paper’s energy and momentum. Ben had the ultimate in editorial élan. With his sleeves rolled up to his forearms and his voice—a good natured growl—he left an indelible mark on the daily contest for prominent space and play that was the core of the newsroom’s distinctive rhythm. Bradlee died Tuesday in Washington at 93.

For many of my years with the Post I was overseas in Vietnam, the Soviet Union, and London, but even at a distance, knowing that Ben was figuratively looking over my shoulder made me sit a little straighter and run a little faster. The ultimate encomium was a telex from the foreign desk that said a story—with Ben’s backing—made it to page one.

Ben’s authority was complete when he chose to deploy it. But his editorial genius wasn’t about rewriting ledes or changing adjectives. It was his unfailing sense of what made a story stronger. His questions were precise and invariably to the point. His credo for the front page was that stories carry impact, preferably were exclusive, and were written with flair. He had particular admiration for intrepid reporting, especially when it was connected to good writing. If a piece was a dud, Ben would let you know one way or another, but he rarely held a grudge as long you came roaring back with a better version or some breakthrough on a running story.

Ben was renowned for creating the Post’s Style section, which was the ne plus ultra destination for major profiles and features that changed the character of what readers could expect to find in newspapers. The edgier writing of the kind that had previously been found in magazines like Esquire made the section hugely popular and influential. Style was as closely read in Washington as the front page and leading columnists. It is generally acknowledged now that Style revamped the way celebrities were covered—particularly politicians and the public figures whose reputations depended on their visibility. Ben liked the sassy tone that Style set and the rest of the paper benefited from the readers it attracted.

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Peter Osnos is a contributing writer for The Atlantic. He is the founder and editor at large of PublicAffairs books and a media fellow at the Century Foundation.

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